I am excited and honored to have joined the National Women’s Business Council—NWBC—as of August
2021.
On behalf of this Council, I am pleased to present our 2021 Annual Report and policy
recommendations.
This is certainly an exciting and critical time of transition, recalibration, as well as an
opportunity to refresh our public engagement and advocacy efforts on behalf of women entrepreneurs
across the country. I am also proud of our shared history and grateful for the passionate advocates
and allies who helped cement the foundation and important work of this congressionally mandated
Council.
Many thanks to all the women leaders who have come before us and fearlessly championed greater
equity and inclusion for women business owners-- to all those who have left NWBC better and
stronger. We stand on
your shoulders.
As we now await the onboarding of our next NWBC Chair and learn of her vision for the year ahead,
the Council remains dedicated to its core mission of serving as a source of advice and counsel to
the President, Congress, and the U.S. Small Business Administration on issues of greatest impact to
the approximately 12 million women business owners in the country.
Throughout this year, the Council and NWBC staff took decisive yet measured steps to remain engaged
on key policy issues and trends impacting women’s business enterprise. The Council learned of
persistent barriers to entrepreneurship amplified at the onset of the COVID-19 global pandemic,
carefully examined key policy trends, and deliberated on the recommendations featured in this report
aimed at helping women build back better and stronger.
Women business owners continued to demonstrate that they are resilient—they have triumphed over
adversity before and are doing that once again. Nonetheless, NWBC continues to ask the hard
questions, to spearhead the research, and share impactful policy and programmatic recommendations
that can help make the entrepreneurial journey more inclusive and equitable. As our country
positions itself for the “comeback” women business owners will continue to be at the forefront
of building back a better tomorrow for all.
While the COVID-19 pandemic exacerbated existing challenges, which added more stress and pressure on
women, it also shed light on archaic work models as well as systemic gender-based stereotypes and
racial biases. Nevertheless, women have demonstrated amazing resilience by pivoting and reimaging
their careers, businesses, personal lives, and their roles as advocates. Yet, there is still much to
do.
As recently reported in Black Enterprise, 32% of workers have left their jobs to start their own
business. Whether this pivot to entrepreneurship has been in response to an inflexible work
environment, or whether the crisis simply made women reevaluate their value and worth, the
pandemic’s silver lining has been to raise greater awareness about unacceptable inequities.
The world watched a confluence of pivotal events take place over this past year, leading many to
recognize certain longstanding truths. As such, this Council looked for new pathways to ensure greater opportunity
for more women entrepreneurs. Council Members deliberated the issues around ensuring greater diversity,
equity, and inclusion across federal programs and identified opportunities to positively impact more
minority women-owned businesses working within NWBC’s three subcommittees: Access to Capital and
Opportunity, Rural Women’s Entrepreneurship and Women in STEM. For this reason, NWBC’s policy approach
leans significantly on proposed legislation and recommendations that reflect inclusive and innovative
solutions, which include improving data collection, ensuring parity for WOSBs in federal contracting,
addressing the need for culturally competent entrepreneurial resources, and tackling the lack of support
for caregivers, to name just a few.
As we move onward, NWBC remains mission-focused—addressing persistent issues and the structures that
foster inequality by proposing and building new and better ones that can help small businesses survive
today, but also withstand future crises of any kind … and ultimately grow.
NWBC History &
Structure
History
The National Women’s Business Council (the “NWBC” or “Council”) was created under Title IV of H.R. 5050,
the Women’s Business Ownership Act of 1988, as amended (U.S.C. § 7105, et seq.). Authored by Congressman John LaFalce
(D-NY) and signed into law by President Ronald Reagan, H.R. 5050 established NWBC, which operates in accordance
with the Federal Advisory Committee Act (FACA). NWBC is a nonpartisan federal advisory committee that serves as an
independent source of advice and policy recommendations to the President, Congress, and the U.S. Small Business Administration
(SBA) on issues of importance to women business owners and entrepreneurs.
This landmark piece of legislation also:
Eliminated individual, remaining state laws requiring women to have a male relative
or husband to co-sign a business loan;
Established the Women’s Business Center (WBC) program within SBA’s Office of
Women’s Business Ownership (OWBO) to provide female entrepreneurs with business
education and entrepreneurial support;
Required the U.S. Census Bureau to include woman-owned corporations
in their data collection.
The Council’s statutory obligations include:
Monitoring, reviewing, and analyzing policy recommendations and programs developed
in the public and private sectors, which can impact women business owners’ ability to
establish credit and obtain capital.
Promoting and assisting in the development of a women’s business census and other
relevant women-owned business surveys.
Monitoring and promoting the plans, programs, and operations of the departments and
agencies of the federal government, which may contribute to the establishment and growth
of women’s business enterprise.
Developing and promoting new initiatives, signature programs, and strategies
designed to foster women’s business enterprise.
Structure
15 MEMBERS SERVING THREE-YEAR TERMS
1 Presidentially Appointed Chair
4 Small Business Owners of the President’s Party
4 Small Business Owners not of the President’s Party
6 Leaders of National Women’s Business Organizations
SMALL BUSINESS OWNERS
NICOLE COBER
Maria Rios
JESSICA (JESS) FLYNN
Marygrace Sexton
REBECCA HAMILTON
Shelonda Stokes
BARBARA (BARB) KNIFF-MCCULLA
Monica Stynchula
Principal Managing Partner of Cober Johnson & Romney
President & CEO of Nation Waste, Inc.
Founder & CEO of Red Sky
Founder and CEO of Natalie’s Orchid Island Juices
Co-CEO of Badger
President & CEO of greiBO
Owner and CEO of KLK Construction
CEO and Founder of REUNIONCare Inc.
BUSINESS ORGANIZATIONS
Sandra (SANDY) Roberts
CEO of the Association for Women in Science (AWIS)
Vanessa Dawson
Founder and CEO of the Vinetta Project
By The
Numbers
Tracking Women-Owned Businesses:
2017 1 Census Bureau Numbers
Topline Numbers
As of 2017, there are 11,684,549 women-owned
businesses in the United States accounting for 37.6% of all
businesses. Revenue for all women-owned businesses in
2017 was $1,776.4 billion. The U.S. Census Bureau (Census
Bureau) defines majority women-owned businesses as having
more than 50% of the stock or equity in the business.a Of total women-owned businesses approximately:
1,134,549 (9.7%) are employer firms
employing 10,105,165 workers and generating $1,490.3 billion dollars
in 2017. They represent 19.7%
of all employer firms. 10,550,000 (90.3%) are nonemployer firms generating $286.1 billion in revenue in 2017.b They
represent 41.7% of all nonemployer firms.
Equally owned businesses number1,471,735 accounting for 4.7% of all businesses. They generate
$1,245.0 billion in revenue per year. Equally owned employer firms employ 8,030,678 workers.
a. While the Census Bureau “defines majority women-owned businesses as having more than 50% of the stock or equity in the
business,” by contrast, “to be eligible for the SBA’s Woman Owned Small Business (WOSB) federal contracting program a
business must: be a small business according to SBA size standards, be at least 51% owned and controlled by women who are
U.S. citizens, and have women manage day-to-day operations who also make long-term decisions.”
b. Nonemployer firms do not include C corporations.
Majority Men-Owned
Majority Women-Owned
Equally Men- and Women-Owned
Other
.%
37.6%
37.6%
Of all businesses in the United States are Women-Owned
Custom Tabulations
In fiscal year 2020, NWBC entered into an Interagency
Agreement with the U.S. Census Bureau to develop
custom tabulations on women-owned employer and
nonemployer firms. Below are some of the key findings
from these unique products, which utilize data from both
the Annual Business Survey (ABS) and the Nonemployer
Statistics by Demographics (NES-D) series.c
c. To view the complete custom tabulations, visit www.nwbc.gov.
Race and Ethnicity In recognition
that race and ethnicity are different and overlap, the Census Bureau
and National Women’s Business Council (NWBC) treat them as distinct groups.
Age Most women business owners
(76.9%) are over the age of 35.
Veteran Women Business Owners There are approximately 155,382 veteran women-owned
businesses in the U.S. 3 They comprise
1.3% of all women business owners and 8.8% of all veteran business owners, about the same
percentage that women represent of overall veterans.4
Immigrant Women Business Owners Approximately 1,418,678 women business owners are not
U.S. citizens, representing
11.5% of all women business owners and 38.6% of all immigrant business owners.
business Characteristics
Industry More than two-thirds of
women-owned businesses (67.7%) are concentrated in five
industries: other services; healthcare and social assistance; professional, scientific, and
technical services; retail trade; and administrative and support and waste management
and remediation services.
Size of Business Most women-owned
businesses (81.1%) generate less than $100,000 annually in
revenue. Most women-owned employer firms (82.2%) employ less than ten workers.
Geography States: There are three states, Florida, Georgia, and North
Carolina, with a
relatively high number and share of women-owned businesses. All are in the south.
There are three states, Delaware, North Dakota, and Wyoming, with a relatively
low number and share of women-owned businesses.
States by Number of Women-Owned Businesses including
District of Columbia
States by Share of Women-Owned Businesses Represent of all
Businesses including
District of Columbia
Geography Metropolitan Statistical Areas (MSAs):
There are three MSAs: the Atlanta-Sandy
Springs-Roswell, GA Metro Area, the Houston-The Woodlands-Sugar Land, TX Metro
Area, and the Washington-Arlington-Alexandria, DC-VA-MD-WV Metro Area, which have a
relatively high number and share of women-owned businesses. The Lancaster, PA Metro Area,
is the only MSA with a relatively low number and percentage of women-owned businesses.
MSAs BY NUMBER OF WOMEN-OWNED BUSINESSES
MSAs RANKINGS BY SHARE OF WOMEN-OWNED BUSINESSES REPRESENT OF ALL BUSINESSES
.%
76.9%
76.9%
of women business owners are over the age of 35
.%
38.4%
38.4%
of all urban businesses are women-owned
.%
34.9%
34.9%
of all rural businesses are women-owned
Urban and Rural Businesses There
are 9,023,000 women-owned businesses in urban areas accounting
for 77.2% of all women-owned businesses and 38.4% of all urban businesses.
There are 1,565,000
women-owned businesses in rural areas accounting
for 13.4% of all businesses and 34.9% of all rural businesses.
Engagement
Highlights
Social Media Highlights
NWBC ENGAGEMENTS
NWBC EVENTS
Policy
Recommendations
QUICK REFERENCES
ACCESS TO CAPITAL & OPPORTUNITY Spotlighting
Successful Venture Funds Investing in Diverse Women-Founded Enterprises ▪ NWBC
recommends that the White House Gender Policy Council highlight successful
high-performing venture funds making significant investments in minority women-founded
enterprises, and further urges this Council to identify and share qualitative learnings
and best practices. Building
Back a Better Pipeline of Women Entrepreneurs ▪ The Council supports S. 1109, the Minority Entrepreneurship Grant Program Act of
2021, to provide targeted grants for minority student entrepreneurs, and further encourages
casting a wider net to ensure inclusion of minority women entrepreneurs by including a
provision requiring a recruitment and retention plan and impact reporting with disaggregated
demographic data. ▪ The
Council supports S. 389, the Next Generation Entrepreneurship Corps Act, to create a
competitive fellowship program for diverse entrepreneurs in distressed communities, and further
recommends expanding this opportunity to midsized businesses ready to scale up, with a “Fast
Track” to 8(a) and WOSB/EDWOSB certification. Reassessing & Strengthening
SBA’s Microloan Program to Better Serve
Women Entrepreneurs in Emerging Markets ▪ The
Council supports H.R. 1502, the Microloan Improvement Act of 2021, to help strengthen
SBA’s Microloan Program and reach more micro and small minority women-owned businesses,
and further recommends showcasing best practices and facilitating greater access by closely
aligning eligibility requirements to SBA’s Paycheck Protection Program (PPP)
requirements. Narrowing the Wealth Gap for
Women Entrepreneurs by Ensuring Parity
for the WOSB/EDWOSB Federal Contracting Program ▪ SBA
should improve the turnaround time for obtaining a WOSB/EDWOSB certification, and
both Congress and SBA should work to ensure parity of the program by leveraging the same or
greater contracting expectations, authority and penalties as other certification and
contracting programs. ▪ SBA
should review and increase resources to ensure effective education of both prospective
WOSB founders as well as contracting officer representatives (CORs) across federal
agencies. ▪ The
SBA should give serious consideration to raising the scorecard goal of 5% for federal
contract awards to WOSBs and EDWOSBs and provide “set-asides” for this program
across industries.
RURAL WOMEN’S ENTREPRENEURSHIP Promoting Succession Planning
Among Rural Women Entrepreneurs▪ The
Council recommends enacting H.R. 971, the Small Business Succession Planning Act to provide business
owners the support they need to create an online business succession plan, and further recommends
placing special emphasis on targeting outreach to minority women entrepreneurs in underserved and
rural communities across industries and include tailored outreach to women farm
operators. Providing Relief for Women
Inheriting Rural Businesses and Farms ▪ Congress
should mandate an independent economic impact study on the effects of expanding the estate tax
exemption for an additional 10 years to 2035 and the effects of making it permanent at the current
rate for rural small businesses as well as family and women-owned farms. Evaluating Gaps in Data for
Rural Women Business Owners and Farm Operators ▪ SBA
and NWBC should collaborate on efforts to better assess available quantitative and qualitative data
as well as identify gaps in research on rural minority women business owners in agriculture and
across industries. Addressing Family and
Childcare
Concerns as Barriers to Women’s Entrepreneurship ▪NWBC should hold a roundtable in
FY 2022 to review the Paid Family Medical Leave Act and further address lack of paid family leave options for underserved rural women entrepreneurs, sole
proprietors, and business partners with infants or those planning to start a family by birth or
adoption. ▪ The
Council supports expansion of the Child Tax Credit to 2025 and encourages Congress to mandate an
economic impact study on making it permanent, specifically noting the ramifications and prospective
benefits to solopreneurs and women business owners with employees at the scaleup
stage. Advancing Diversity, Equity, &
Inclusion to Support Rural Minority Women Business Owners▪ The
Council applauds the recent openings of new WBCs and encourages a continued focus on more openings
in rural and underserved communities. ▪ SBA
should showcase high-performing WBCs tailoring culturally competent entrepreneurial development
programming to Native, Black, and Latina business owners.
WOMEN IN STEM Advancing Gender Equity in
STEM Business & Innovation and Promoting Commercialization of New Technologies ▪ NWBC applauds the White House Gender Policy Council’s (WHGPC) commitment to “advancing gender equity
and equality,” including by promoting women’s participation in STEM entrepreneurship across
industries. The Council further encourages SBA as a member of the WHGPC, specifically through the
Office of Investment and Innovation (OII), to address underrepresentation of women in innovation,
patenting, trademark, and commercialization of new technologies by identifying gaps in
research. ▪The
Council supports passage of H.R. 652, the Research Advancing to Market Production (RAMP) for
Innovators Act, to improve the SBIR/STTR application peer review process by including
commercialization potential and support. Further, the Council recommends emphasizing prioritization
and inclusion of minority women entrepreneurs as well as requiring an outreach plan and impact
report that includes disaggregated data by race and gender. ▪ The
Council supports passage of S. 160, the Small Business Innovation Voucher Act, that would allow
small businesses to work with any institution of higher education to compete for grants to
facilitate public-private cooperation on R&D and commercialization of new technologies. The Council
further recommends that this legislation emphasize and prioritize minority women-owned small
businesses, that a certain amount of grant funding be set aside to support women-owned businesses,
and that the report to Congress include disaggregated data on the inclusion of women and other
underrepresented populations. Increasing STEM Business
Mentorship and Education Opportunities ▪The Council recommends that SBA’s Ascent platform highlight and include relevant, existing federal
resources uniquely tailored for Women STEM entrepreneurs including links to existing SBIR/STTR online tutorials, USPTO video trainings, and other relevant
federal resources customized for women innovators. ▪The
Council recommends that SBA work in close collaboration with SCORE to ensure greater diversity of
STEM mentors, and specifically recruit more women STEM business owner volunteers. SBA and SCORE
should work to significantly increase the percentage of women mentors, including women of color, by
establishing the baseline and committing to capturing metrics on an annual basis. ▪ The
Council supports the passage of H.R. 2027, the MSI STEM Achievement Act, to increase STEM education
at minority serving institutions of higher education. The Council further recommends prioritization
of MSIs and HBCUs that partner with WBCs or other community-based programs focused on women’s
business enterprise. Supporting STEM Accelerator
Programs Partnering with MSIs and HBCUs ▪
The Council supports passage of S. 64, the Ushering Progress by Leveraging Innovation and Future
Technology (UPLIFT) Act, which would create an Innovation Centers Program within SBA with the aim to
provide HBCUs, MSIs, and community colleges with the resources to establish and expand incubators
and accelerators for the underserved. Improving Demographic Data
Collection on Minority Women Inventor Patentees ▪ The
Council encourages passage of H.R. 204, the STEM Opportunities Act, which in part provides for
guidance, data collection, and grants for groups historically underrepresented in STEM education at
institutions of higher education and at federal science agencies, and also encourages recruitment
and retention of minority students and career staff.
Access to capital & Opportunity
Overview
NWBC remains dedicated to addressing persistent barriers to women’s entrepreneurship, business
growth, and long-term sustainability. Over the past year and a half, the Council heightened
attention on ongoing challenges exacerbated by the onset of the COVID-19 global pandemic. One of the
most significant issues identified by this Council included women’s lack of equitable access to
business financing—startup investing, traditional lending, and business credit. Other issues central
to Council deliberations this year included mentorship and targeted entrepreneurial development
opportunities, pipeline issues, and the dire need for increased access to federal market contracting
opportunities and awards, particularly for women of color and those operating in traditionally
disadvantaged, underserved communities.
As Council Members have noted and is reflected in the
most recently available, pre-pandemic data, the country’s total population consists of more than 166
million females,5 with approximately 12 million women-owned businesses in the U.S., and about 1.1
million women-owned employer firms that collectively employ more than 10 million workers.6 Yet,
despite women’s awesome presence in the marketplace, as both consumers and business owners, global
venture capital (VC) and equity financing for women-led startups is anemic at best—this past year
turning slightly downward to about 2.8%.7
Additionally, many women business enterprise advocates
opine that access to federal contracting opportunities for women business owners and actual contract
awards remains lackluster, also severely limiting their growth opportunities.8 The WOSB federal
contracting program “designed to help federal agencies achieve [a] statutory goal of awarding at
least 5% of their federal contracting dollars to WOSBs” by allowing for set-asides “in industries in
which WOSBs are underrepresented … has met the 5% procurement goal only twice—in FY2015 and
FY2019—since the goal was authorized in 1994.”9 As members of this Council’s Access to Capital &
Opportunity Subcommittee have underscored repeatedly, this inequity continues to hamper women’s
ability to bring to market innovative products and services, while also limiting their ability to
build generational wealth.
Given the current landscape, the Council forged ahead this year by
doubling down on common pain points women business owners continue to experience as customers
attempting to access relief funding or startup and scaleup financing, and as prospective contractors
vying for federal contracting opportunities. The policy recommendations that follow reflect the
Council’s deliberations and access to capital and opportunity focus areas for fiscal year
2021.
FOCUS AREAS
▪ Spotlighting Successful Venture Funds Investing in Diverse Women-Founded Enterprises
▪ Building Back a Better Pipeline of Women Entrepreneurs
▪ Reassessing & Strengthening SBA’s Microloan Program to Better Serve Women Entrepreneurs in
Emerging Markets
▪ Narrowing the Wealth Gap for Women Entrepreneurs by Ensuring Parity for the WOSB/EDWOSB Federal
Contracting Program
Policy RECOMMENDATIONS
Spotlighting Successful Venture Funds Investing in Diverse Women-Founded Enterprises
NWBC recommends that the White House Gender Policy Council highlight successful high-performing
venture funds making significant investments in minority women-founded enterprises, and further
urges this Council to identify and share qualitative learnings and best practices.
The White House Gender Policy Council (WHGPC) was established by the Biden-Harris Administration
in March 2021 “to ensure … the Federal Government is working effectively to advance equal rights and
opportunities [for all Americans].”10 It consists of certain heads of federal agencies including the
SBA Administrator. The Council is encouraged by the establishment of the WHGPC, which stands to
complement NWBC’s efforts to advance women’s business enterprise, specifically by encouraging
increased access to capital opportunities and investments in women-owned ventures. Notably, global
venture capital (VC) funding for women-led startups has fallen from an “all-time high” of 2.8% in
2019 to 2.3% in 2020, as previously referenced.11
The WHGPC is ideally positioned to help
identify individual investors, fund managers, and relevant federal government experts already
collaborating on efforts to increase investments in minority women-founded companies, particularly
innovative startups with high-growth potential focused on solving, for example, global health and
environmental problems. More specifically, WHGPC leadership could leverage this important initiative
and national platform to highlight successful high-performing venture funds making significant
investments in minority women-led enterprises by facilitating public discussions to help identify
existing successful partnerships, qualitative learnings, key quantitative data, best practices and
relevant program or business models that may further encourage and possibly incent increased
investments in women-led startups.
Building Back a Better Pipeline of Women Entrepreneurs
The Council supports S. 1109, the Minority Entrepreneurship Grant Program Act of 2021, to provide
targeted grants for minority student entrepreneurs, and further encourages casting a wider net to
ensure inclusion of minority women entrepreneurs by including a provision requiring a recruitment
and retention plan and impact reporting with disaggregated demographic data.
This legislation was introduced by Senator Jacky Rosen (D-NV) and would require the SBA to award
grants to create or expand programs at minority serving institutions and historically black colleges
and universities (HBCUs).12 It would accomplish this by establishing a “Minority Entrepreneurship
Grant Program” requiring the SBA “to award grants to create or expand programs at minority serving
institutions (MSIs) and historically black colleges and universities (HBCUs) that foster, promote,
and increase opportunities for minority business ownership.” It would also authorize appropriations
of $50 million, offering MSIs and HBCUs “the flexibility to utilize grant funding to assist student
entrepreneurs with the costs of establishing or expanding a business.”13
The Council
further
comments and recommends that a provision be added to ensure funding resources are not only limited
to enrolled MSI and HBCU student entrepreneurs, but also be made available to women business owners
from the local community. Council Member Nicole Cober suggested during deliberations that this could
be accomplished by also leveraging Procurement Technical Assistance Centers’ (PTACs) and other small
business resource partners’ programming such as those delivered by Women’s Business Centers (WBCs)
and Small Business Development Centers (SBDCs). Additionally, the Council urges inclusion of an
outreach and impact reporting plan with disaggregated demographic data to ensure robust recruitment
of minority women entrepreneurs, which should be prioritized from the very start. NWBC Executive
Director and Designated Federal Officer Tené Dolphin provided a thought for Council Member
consideration during final deliberations that to authentically advance equity, program participants
should certainly ensure Additionally, the Council urges inclusion of an outreach and impact
reporting plan with disaggregated demographic the inclusion of women, but also truly reflect the
demographics of the local community with respect to race, industry, and business size. a
The Council supports S. 389, the Next Generation Entrepreneurship Corps Act, to create a
competitive fellowship program for diverse entrepreneurs in distressed communities, and further
recommends expanding this opportunity to midsized businesses ready to scale up, with a “Fast Track”
to 8(a) and WOSB/EDWOSB certification.
Introduced by Senator Christopher (Chris) A. Coons (D-DE) in February 2021, this legislation would
“create a competitive fellowship program from a diverse pool of candidates of entrepreneurs to
“start both traditional and high growth-potential businesses in distressed, low-income census
tracts.”14 It would also “provide fellows with health benefits, a $120K two-year stipend for living
expenses, and interest-free federal student loan deferral for two years, as well as provide
immersive training, mentorship, and networking opportunities.” As currently written, “fellows would
be provided with a fast track to apply for 8(a) certification and matched with mentors via the 8(a)
Mentor Protégé program. They would also have an opportunity to connect with investors and SBA-backed
lenders for a fast-track to access credit and capital … [and] a $30 million fund would encourage
equity investment in corps members’ businesses.15
NWBC further asserts that given the
historical
lack of access to capital for women founders, it is imperative that women minority startups and
midsized scaleups be afforded an equal opportunity to participate in the fellowship program. They
should also be extended the opportunity to gain access to both 8(a) and to WOSB/EDWOSB “Fast Track”
certification. Additionally, regarding the inclusion of the SBA Mentor Protégé program, this
competitive fellowship should place emphasis on women by developing and implementing innovative
strategies that facilitate mentor-mentee connections.16
Reassessing & Strengthening SBA’s Microloan Program to Better Serve Women Entrepreneurs in
Emerging Markets
The Council supports H.R. 1502, the Microloan Improvement Act of 2021, to help strengthen SBA’s
Microloan Program and reach more micro and small minority women-owned businesses, and further
recommends showcasing best practices and facilitating greater access by closely aligning eligibility
requirements to SBA’s Paycheck Protection Program (PPP) requirements.
This legislation was introduced by Congressman Andy Kim (D-NJ), along with eight other cosponsors.
This bipartisan-backed bill was passed by the House in April 2021 and has been received by the
Senate and referred to the Committee on Small Business and Entrepreneurship. If enacted into law, it
would “revise the SBA’s microloan program, which provides certain financial assistance to small
businesses through designated intermediaries.” It also “authorizes an intermediary to offer a line
of credit to a small business, and it increases the average amount for loans from an intermediary to
participating small businesses” that makes the intermediary eligible for a reduced interest rate on
SBA loans. Additionally, it also “places limits on the repayment term for a microloan, and …
prohibits the SBA from imposing any additional limitation on the term for repayment of a microloan.”17
These measures could potentially benefit women entrepreneurs in disadvantaged
communities,
particularly if SBA invests greater resources to target and expand its outreach efforts to women
entrepreneurs and WOSBs. For example, the agency could amplify collaboration with key resource
partners, including WBCs and new Community Navigators Pilot Program grantees, to educate women
entrepreneurs about new microloan terms and offerings. Additionally, to the extent that the COVID-19
emergency created a real sense of urgency, the Council opines that achieving equity on the access to
capital front should be treated with equal seriousness. As such, NWBC further recommends that SBA
explore aligning Microloan Program eligibility requirements with those of the Paycheck Protection
Program (PPP). Also, less onerous eligibility standards could be coupled with the development of any
SBA direct microloan and/or future direct loan offering.
Narrowing the Wealth Gap for Women Entrepreneurs by Ensuring Parity for the WOSB/ EDWOSB Federal
Contracting Program
SBA should improve the turnaround time for obtaining a WOSB/EDWOSB certification, and both
Congress and SBA should work to ensure parity of the program by leveraging the same or greater
contracting expectations, authority and penalties as other certification and contracting
programs.
The Biden-Harris Administration this year announced its intention “to grow federal contracting
with small, disadvantaged businesses by 50 percent—for an additional $100 billion over five years.”18
NWBC recognizes this historic initiative as an important first step in addressing longstanding
disparities based primarily on gender and race, including in emerging markets. The Council also
shares in the belief that ensuring fair access to federal government contracting opportunities and
actual awards to women-owned small businesses (WOSBs) and economically disadvantaged women-owned
small businesses (EDWOSBs) is also critical to building generational wealth, strengthening families
and communities, and growing the American economy.
As the first part of a three-pronged
approach to strengthen and ensure parity for the WOSB/EDWOSB federal contracting program, the
Council recommends Congress should provide SBA with the necessary resources to improve WOSB/EDWOSB
certification turnaround times, as well as develop and implement innovative approaches to increase
the number of actual sole source federal contracts awarded to WOSBs. Moreover, during deliberations,
Past Chair Liz Sara and various other Council Members suggested that another way to “start moving
the needle” is to “give the program more teeth” by creating program parity with other SBA Small
Disadvantaged Business programs19 such as the 8(a) Business Development Program.20 This could be
accomplished by leveraging the same or greater contracting expectations, authority, and penalties as
for other contracting programs. Notably, this recommendation was shared during NWBC’s May 5th, 2020
#LetsTalkBusiness, Access to Capital & Opportunity Roundtable21 and in subsequent
deliberations.
SBA should review and increase resources to ensure effective education of both prospective WOSB
founders as well as contracting officer representatives (CORs) across federal agencies.
It is also critically important to raise greater awareness about the WOSB/EDWOSB program through
increased targeted outreach and tailored education to more prospective WOSB founders and chief
operating officers. As former Council Member and CEO of the Women’s Business Enterprise National
Council (WBENC) Pam Prince-Eason expressed during deliberations: “more women need to know about it,
know how to use it, and invoke it.”
Council Members have also expressed concerns that
overall,
many contracting officers across federal agencies may not be fully aware of their role in ensuring
WOSBs get their fair share of contracting opportunities. Therefore, the second prong of this
approach includes further educating or retraining both current and prospective contracting officers
so that they have a clear understanding of the program and feel equipped and empowered to leverage
the sole sourcing option, thereby increasing the number of actual awards to qualified WOSBs and
EDWOSBs.
The SBA should give serious consideration to raising the scorecard goal of 5% for federal contract
awards to WOSBs and EDWOSBs and provide “set-asides” for this program across industries.
On background, the federal government set a 5% WOSB federal contracting award goal in 1994 “as
part of the Federal Acquisition Streamlining Act,” which eventually “led to the creation of the
Women-Owned Small Business Federal Contract Program in the Equity in Contracting for Women Act of
2000.” Yet, as referenced above, it was not until 2015 that this goal was first met.22 Reassessing
this benchmark is long overdue—the third prong for this approach. However, the Council recognizes
the importance of obtaining more accurate data to ensure that the right measures and resources are
in place to consistently position the federal government to meet or exceed a certain percentage of
awards to WOSBs/EDWOSBs above the current 5% scorecard goal.23
Nonetheless, Council Members
continue to argue that women business owners are severely underrepresented in federal contracting
across all industries, taking into consideration that women comprise more than 50% percent24 of the
U.S. population and outpace men in creating businesses. Further, as previously noted, as of 2019,
women-owned businesses represented an estimated 42% of all U.S. businesses (nearly 13 million
businesses), employed 9.4 million workers, and generated $1.9 trillion in revenue in the same year,25
yet only garner a small fraction of federal contracts. Additionally, recent data suggests “a
widening gender gap for contracts26 at the federal level show[ing] how women-owned small businesses
have been shut out from the largest contracts.” During NWBC’s May 5th Access to Capital &
Opportunity roundtable, several participants flagged contract “bundling” as a potential barrier to
greater access. Some also emphasized that “the federal government needs to start asking whether
bigger businesses are really meeting all their socioeconomic goals.”
Rural Women’s Entrepreneurship
Overview
About 60 million Americans call a rural community home.28 While “agriculture, forestry, and mining
remain important sectors in some rural areas … service and retail industries have accounted for most
job growth in rural America over the past few decades.”29 Moreover, some communities have leveraged
“downtown revitalization strategies as a tool for nurturing rural small business development and
economic growth.”30
However, significant barriers to rural entrepreneurship and innovation,
which
include manufacturing moving overseas, larger companies’ farming dominance “with only 5% of rural
residents working in agriculture, generational migration to bigger cities, school consolidation, and
the absence of basic resources”31 and critical services such as accessible healthcare32 and home- or
child care33 continue to hold rural women entrepreneurs back from starting or growing a business. This
unique set of issues, together with persistent challenges faced by women across the country,
including lack of access to capital and limited culturally competent entrepreneurial development
opportunities, may leave underserved Native, minority immigrant (including non-English speakers),
and women of color to feel as though there isn’t a clear path forward to secure their business, the
welfare of their employees, and their own personal financial security.
Given these
challenges,
Council Members’ fiscal year 2021 deliberations focused on some of the most persistent issues
weighing down rural minority women entrepreneurs—those turning to necessity entrepreneurship, those
with businesses at the scaleup stage, and those who enter the market through inheritance or
participation in a family-run business or farm. As the policy recommendations in this section
reflect, members of this Council’s Rural Women’s Entrepreneurship Subcommittee identified succession
planning, inheritance and estate taxes, lack of available home- and child care, limited access to
culturally competent entrepreneurial resources, and significant gaps in available data on U.S. rural
women entrepreneurs as an urgent set of issues requiring further careful examination and innovative,
evidence-based solutions.
FOCUS AREAS
▪ Promoting Succession Planning Among Rural Women Entrepreneurs
▪ Providing Relief for Women Inheriting Rural Family Businesses and Farms
▪ Evaluating Gaps in Data for Rural Women Business Owners and Farm Operators
▪ Addressing the Lack of Available and Affordable Child Care as a Barrier to Entrepreneurship
▪ Advancing Diversity, Equity, & Inclusion to Support Rural Minority Women Business Owners
Policy RECOMMENDATIONS
Promoting Succession Planning Among Rural Women Entrepreneurs
Providing Relief for Women Inheriting
Rural Family Businesses and Farms
The Council recommends enacting H.R. 971, the Small Business Succession Planning Act to provide
business owners the support they need to create an online business succession plan, and further
recommends placing special emphasis on targeting outreach to minority women entrepreneurs in
underserved and rural communities across industries and including tailored outreach to women farm
operators.
On background, Council Members have expressed deep concern that women entrepreneurs in rural
communities often come into business ownership by way of participation in, or inheritance of, a
family-run business or farm without the benefit of having a succession plan34 in place to successfully
guide that transition and build a solid framework for the future. Moreover, rural women
entrepreneurs, business owners, and farm operators “tend to open businesses or take over companies
out of necessity.”35 For example, Council Member Barb Kniff-McCulla has recounted that after the
passing of her late husband in 1995 she found herself running a business with employees who depended
on a paycheck and contractual obligations with looming deadlines.36 And, Council Member Rebecca
Hamilton has noted that succession planning can be a very expensive process even for
second-generation, family-owned businesses.37
With respect to agricultural businesses,
“while the average farmer is aging out of the industry … with no succession plan” in place, a new generation of
women farm operators are currently entering the market through their own volition. A recent U.S.
Department of Agriculture (USDA) article highlights that “an increasing number of young [women are
coming] into the field after college with multiple degrees … [m]any from areas not traditionally
considered related to Ag[riculture]—such as finance, marketing, and science—but bring a whole new
way of doing business.”38 Nonetheless, keeping in mind everyday business management demands and the
challenges unique to rural entrepreneurship such as a shrinking workforce, lack of access to
broadband, and lack of affordable or available home, elder or child care options, many rural women
business entrepreneurs are “forced to focus primarily on the day-to-day operations of running a
business.” b
Notably, a 2017 survey conducted by the Wilmington Trust suggests that lack of
time and resources for succession planning is an issue impacting many small business owners across the
country.39 Survey findings include the following:
More than 58% of business owners do not have a succession plan.47% of business owners over the age of 65 do not have a succession plan.Baby Boomers, who are now 56-74 years old, own 2.34 million small businesses in the U.S.,
employing more than 25 million people.The average leader transitions control of their business at age 62.40
As such, NWBC supports legislation that increases succession planning, including among women
business owners. The Council encourages passage of H.R. 971, the Small Business Succession Planning
Act41 introduced by Representative Cheri Bustos (D-IL) alongside twenty-nine other bipartisan
cosponsors and referred to the Committee on Small Business and to the Committee on Ways and Means on
February 11th, 2021,42 at the time of this writing. “This bill would provide business owners the
support they need to create business succession plans.” Specifically, the legislation would:
Direct the SBA to create an online business succession planning toolkit that walks small
businesses through the process of creating a business succession plan with the help of SBA or
resource partners.It would also require the SBA to provide trained staff or partners to help
small businesses create their plan.Encourage the SBA to hold business succession planning
workshops or events across the country. Create a plan to increase business succession plans
among small businesses, including among minority-owned businesses, through the SBA.Incentivize small business owners to create their own plan through multiple tax breaks for
businesses …
including a one-time $250 tax break to create a business succession plan and an additional one-time
$250 tax break when the succession plan is executed.43
The Council further encourages that additional resources and outreach efforts be directed at
reaching more women business owners in underserved communities, placing special emphasis on rural
women business owners, including family farm operators and those in the agricultural space.
Therefore, this proposed legislation should also direct the SBA to leverage the participation of
small business resource partners to help raise greater awareness about the importance of succession
planning among rural women entrepreneurs and to connect them to helpful resources. For example,
Women’s Business Centers (WBCs) are each unique in their offerings, however, those with particularly
strong programming covering succession planning may be well-positioned to share models of success
with other WBCs, Small Business Development Centers (SBDCs), Veterans Business Outreach Centers
(VBOCs)44, SCORE45 as well as other key federal agency programs and partners such as USDA.46
Congress should mandate an independent economic impact study on the effects of expanding the
estate tax exemption for an additional 10 years to 2035 and the effects of making it permanent at
the current rate for rural small businesses as well as family and women-owned farms.
Congress should further consider the economic impact of expanding the estate tax exemption for ten
years or making it permanent, and focus on the possible impact on small, minority and women-owned
businesses in underserved and rural communities. The study should examine the impact on women
business owners, particularly those who inherit rural family-run businesses and farms, also
differentiating them from women entrepreneurs and farmers who enter the market on their own volition
and realize a capital gain after selling property. Additionally, the research should ideally include
data on the number of both family and women-owned farms as well as other rural businesses lost
primarily due to estate taxes.
On background, as per the Congressional Research Service’s 2021
review of “Recent Changes in the Estate and Gift Tax Provisions”:
The American Taxpayer
Relief Act (ATRA; P.L. 112-240) established permanent rules for the estate and gift tax for 2013 going
forward. The tax revision of 2017 (P.L. 115-97) doubled the exemption levels. This increase expires
after 2025. The estate tax is imposed on bequests at death as well as inter-vivos (during life)
gifts… The taxable estate is taxed at 40%… During the recent 2017 tax reform deliberations, the
House proposed to increase the higher exemption temporarily and repeal the estate tax after 2024.
The Biden Administration has proposed to tax capital gains when transferred by gift or at death.
Currently, these gains escape capital gains taxes. The Build Back Better Act (BBBA; H.R. 5376), the
House Recent Changes in the Estate and Gift Tax Provisions Congressional Research Service proposal
currently considered as part of reconciliation, would return the exemption levels to $5 million
indexed for inflation, [and] allow increased limits on special provisions for farmers and small
businesses …47
Additionally, aside from this debate, it is important to note that the
Biden-Harris Administration has expressed its commitment and support for minority and women business
owners, including those who inherit farmland and have been historically denied equitable access to
capital. Notably, separate from the status of the estate tax exemption, the U.S. Department of
Agriculture (USDA) in July 2021 announced $67 million in competitive loans through a new Heirs’
Property Relending Program (HPRP). This program “aims to help agricultural producers and landowners
resolve heirs’ land ownership and succession issues. Intermediary lenders—cooperatives, credit
unions, and nonprofit organizations—[were able to] apply for loans up to $5 million at 1% interest”
following a two-month Farm Service Agency (FSA) signup period during fiscal year 2021.[ii] The HPRP
is an example of how the Administration, via the USDA, “is working to rebuild trust with America’s
farmers and ranchers. Beyond supporting participants with loans, this program has the potential to
“keep farmland in farming, protect family farm legacies and support economic viability” according to
USDA’s news release.48
Evaluating Gaps in Data for Rural Women Business Owners and Farm Operators
SBA and NWBC should collaborate on efforts to better assess available quantitative and qualitative
data as well as identify gaps in research on rural minority women business owners in agriculture and
across industries.
In 2019, NWBC released its Rural Women’s Entrepreneurship Challenges and Opportunities reports,
which at the time identified the following states as the “Top 10 Most Rural States”: 1) Maine, 2)
Vermont, 3) West Virginia, 4) Mississippi, 5) Montana, 6) Arkansas, 7) South Dakota, 8) Kentucky, 9)
Alabama, and 10) New Hampshire.49 Another notable finding in the report is that “as states become more
rural, the average total income for women entrepreneurs declines … [and that rural] women
entrepreneurs with children earn approximately 25 percent less than women entrepreneurs without
children.” Additionally, the top occupations for rural women entrepreneurs include farmers,
ranchers, and other agricultural managers, child care workers, managers, maids and housekeeping
cleaners, counselors, and other teachers and instructors.50
Nonetheless, women are
increasingly
participating in certain traditionally male-dominated industries in higher numbers, such as
agriculture.51 “According to the 2017 Census of Agriculture, which counted multiple primary producers
for the first time, just over 36% of American farmers are women and 56% of the farms and ranches …
said that they have at least one female decision maker guiding their business.” Additionally, the
2019 Agricultural Resource Management Survey (ARMS) found that “more than half (51 percent) of all
farming operations in the United States had at least one-woman operator.”52
Despite this
available data, researchers have noted a remarkable deficiency “in relevant mainstream economic
studies from the U.S. on topics such as gender differences in marketing, access to credit, land,
value of time, technology choice, and farm management practices,”53 and in rural women’s
entrepreneurship generally.54 Council Members have similarly underscored the importance of obtaining
better data on U.S. rural women business owners and farm operators. As a prospective example,
Council Member Jessica Flynn has highlighted for this subcommittee research currently underway and
led by Dr. Ryanne Pilegram,55 an associate professor of Sociology at the University of Idaho
specializing in “qualitative research that focuses on how gender intersects with rural life.” This
statewide 2021 study—Women Farmers and Ranchers on the Rise in Idaho—surveyed women involved in
agriculture “to better understand Idaho’s women in agriculture … [and] ways [university] extension
educators and other technical assistance providers can better support the success of women farmers
and ranchers in Idaho.”56
Other Council Members have expressed a strong interest in
supporting
similar data collection efforts, and possibly expanding the scope of this or other similar research
at the national level. Council Member Rebecca Hamilton has also noted the importance of advocating
for better quantitative and qualitative data collection efforts and studies, which focus on women
farm operators, as well as all rural women-owned businesses.
Most significantly, this
subcommittee has identified an urgent need to extrapolate specific data by demographics to better
understand minority rural women business owners’ (e.g., African American, Hispanic/Latina, Native
American, etc.) unique needs and barriers to entrepreneurship. In short, while there is some general
data and research available on both women farm operators and rural women-owned small businesses,
major gaps in research remain. As such, the Council recommends that SBA and NWBC should collaborate
on efforts to better assess available quantitative and qualitative data and work to identify gaps in
research on rural minority women business owners in agriculture and across industries.
Addressing the Lack of Available and Affordable Child Care as a Barrier to Entrepreneurship
NWBC should hold a roundtable in FY 2022 to review the Paid Family Medical Leave Act and further
address lack of paid family leave options for underserved rural women entrepreneurs, sole
proprietors, and business partners with infants or those planning to start a family by birth or
adoption.
In the American Jobs Plan, the White House highlights: “In areas with the greatest shortage of
[child care] slots, women’s labor force participation is about three percentage points less than in
areas with a high capacity of childcare slots, hurting families and hindering US growth and
competitiveness.”57 COVID-19 has magnified this problem.58Many women have walked out, or have been in
effect pushed out of the labor force, often due to severe imbalances in household and child care
responsibilities. As a result, some women have turned to necessity entrepreneurship, yet they
continue to face similar challenges.
In fact, while a multitude of complex
pandemic-related
challenges plagues many rural women business-owners, the lack of affordable and available child
care, particularly in rural communities and other “childcare deserts”59 is among the most significant.
Notably, however, the challenge often begins as soon as the child arrives. So, while child care
generally continues to be an issue of primary importance for this Council, the lack of available
family and medical leave options also constitutes a closely related but separate concern impacting a
woman’s decision about whether to participate in the labor force or embark on the entrepreneurial
journey in the first place.60 Council Members agreed during deliberations to address the lack of Paid
Family & Medical Leave (PFML) options available to women, including solopreneurs and business
partners whose paycheck may not be exclusively dependent on a regular salary, but address it
separately.
As Council Member Rebecca Hamilton noted, rural women entrepreneurs trying
to keep
their businesses afloat continue to face this serious challenge alone, without the benefit of an
employer-based benefit or nationwide solution. However, Council Member Jessica Flynn added that
women small business owners with few employees but wishing to scale up and grow may not be able to
shoulder the cost of hiring a temporary employee and simultaneously cover the costs of leave for
permanent fulltime employees. Therefore, the possibility of a “Paid Family and Medical Leave”
solution that provides some measure of financial security and stability to women entrepreneurs,
especially after the birth or adoption of a child, merits further exploration and careful study and
should be examined separately from the ongoing general discussion on the lack of affordable and
available child care.61
Currently, the debate on both child care as well as paid family and
medical leave options continues to unfold on the national stage. As such, the Council strongly
encourages and calls on thought leaders and lawmakers to work toward a bipartisan and innovative
solution so that women entrepreneurs are “empowered with a choice about when to start a family
without having to hold back on starting a business at the same time” because it would be otherwise
cost-prohibitive or because there is a lack of family or community support, or both.”62 Policymakers
should also seriously consider the unique circumstances of both uncovered workers and solopreneurs,
particularly in rural and other underserved communities.c
More specifically, the Council
recommends that NWBC hold a roundtable in fiscal year 2022 to further review the Paid Family Medical
Leave Act and address lack of paid family leave options for underserved rural women entrepreneurs,
sole proprietors, and business partners with infants or those planning to start a family by birth or
adoption. Currently, “[o]nly 15 percent of employees have access to a defined paid family leave
benefit”63 and [t]he United States is the only member of the [Organization] for Economic Co-operation
and Development (OECD) that does not have a national paid family leave program, and one of two
member countries lacking a national paid medical leave program.”64
The Council supports expansion of the Child Tax Credit to 2025 and encourages Congress to mandate
an economic impact study on making it permanent, specifically noting the ramifications and
prospective benefits to solopreneurs and women business owners with employees at the scaleup
stage.
Women entrepreneurs in particular face difficult choices when care responsibilities conflict with
business demands. As previously discussed, the COVID-19 pandemic … [also] exacerbated childcare
challenges” as schools closed … and daycare after daycare shuttered down. “[W]omen continue to bear
the burden of childcare and lack the flexibility to earn a living and fulfill responsibilities at
home. This … scenario lends to high rates of necessity entrepreneurship for women and crippling
workforce shortages.”
Notably, “women comprise 94% of workers involuntarily working
part-time
due to childcare challenges. To date, the Child Tax Credit has provided some relief to working
American mothers. “The American Rescue Plan Act, which President Biden signed into law on March
11th,[ 2021] temporarily increase[d] the child tax credit from $2,000 to $3,000 per child ($3,600
for children 5 years old and younger) for the 2021 tax year. It also authorize[d] monthly “child
allowance” payments to families from July to December.”65
There is also a proposal in the
works
to extend the expanded child tax credit until 2025, central to a “forming $3.5 trillion tax and
spending package,”66 at the time of this writing. While the measure is described as key to addressing
poverty, it may also benefit women who have been forced out of the labor force and turned to
necessity entrepreneurship. If adopted, such a measure “would allow families to benefit from a
credit of $3,000 for each child between ages 6 and 17, and $3,600 for each under age 6. Families
could receive those sums in monthly installments, rather than waiting until they file their taxes
annually to claim the benefits.”67 Some have suggested the child tax credit should be made permanent.68
An economic impact study should be conducted to ensure such a step would be in the best interest of
parents, women business owners, and the overall economy.
Advancing Diversity, Equity, & Inclusion to Support Rural Minority Women Business Owners
The Council applauds the recent openings of new WBCs and encourages a continued focus on more
openings in rural and underserved communities.
The Biden-Harris Administration is prioritizing rural communities, in part, by economically
empowering them via “locally-led economic development.” Notably, President Biden has established a
plan to “create a new Rural Partnership Program to empower rural regions, including Tribal Nations
and territories, with resources to attract, access, and leverage federal, private, and philanthropic
resources; lead strategic and effective development projects; and create results that matter to
communities.”69 This effort stands to also benefit rural women entrepreneurs, business owners, and
farm operators who continue to face a myriad of unique barriers to market entry and business
sustainability such as limited access to capital, lack of available and affordable home- and child
care, limited digital connectivity, job loss, and workforce development issues, to name a
few.
Additionally, SBA’s Office of Women’s Business Ownership (OWBO)70 Women’s Business
Center
(WBC) program launched the largest expansion of WBCs in 30 years in fiscal year 2021. The Council
applauds the SBA’s “grant funding and the historic launch of 20 new Women’s Business Centers (WBCs)
across America to serve rural, urban and underserved communities alike. The opening of the 20 new
WBCs is the largest single expansion of WBCs across America in its 30-year tenure, and these centers
will be pivotal to the success of women-owned businesses as they continue to recover during this
time. The WBCs will be hosted in rural and underserved markets and widen the footprint and
partnership with Historically Black Colleges and Universities (HBCUs).”71
Further, the
Council is
also encouraged by efforts focused on promoting women-owned small businesses’ resiliency. The SBA
this year “issued 14 grant awards of up to $200,000 each to organizations in 13 states as part of
the … WBC Resiliency and Recovery Demonstration Grant under OWBO. The purpose of the grants is to
establish or continue innovative projects that aim to improve service delivery, training, and
support provided to women-owned businesses impacted by COVID-19.”72
SBA should showcase high-performing WBCs tailoring culturally competent entrepreneurial
development programming to Native, Black, and Latina business owners.
SBA should continue showcasing high-performing WBCs with innovative partnership models that
provide culturally competent entrepreneurial programming to Native, Black, and Latina business
owners. For example, during fiscal year 2021, the Idaho Women’s Business Center (IWBC) formed a
collaboration with the Idaho Hispanic Foundation and several Idaho Native American Tribes,
announcing the Idaho Native American Women Business Alliance (Alliance). The Alliance’s stated
mission is to “foster relationships with all the Idaho Native American tribes and to link them with
statewide partners who are dedicated to engage, educate, and empower tribal women to start and grow
thriving businesses.”73 This is accomplished through tribal-hosted events and trainings, which offer
one on one counseling with Native American small business owners, connects them to key resources and
statewide partners, and leverages social media groups to help promote tribal women’s businesses,
products, and services.
Additionally, the IWBC has also partnered with the University of
Idaho’s College of Agricultural and Life Science to carry out focus groups to identify unique
barriers to entrepreneurship for Native American women business owners. In fact, the data collected
in these focus groups informed the decision to open a North Idaho office for the IWBC, currently
hosted by the Moscow Chamber of Commerce.
Moreover, another potential avenue for
showcasing
innovative culturally competent entrepreneurial development programming is by spotlighting SBA
Community Navigators Pilot Program74 grantees, including those that partner with rural WBCs and
provide culturally tailored programming, resources, and networking platforms. On background, the
Community Navigators Pilot Program is “an American Rescue Plan initiative designed to reduce
barriers that underrepresented and underserved entrepreneurs often face in accessing the programs
they need to recover, grow, or start their businesses.”75
NWBC will continue to monitor and
identify high-performing WBCs, as well as other resource partners, with robust, culturally competent
business development partnership and program models.
WOMEN IN STEM
OVERVIEW
A gender imbalance across STEM fields continues to have a “negative effect on productivity,
economics and wellbeing” due in part to “socially constructed gender differences” and biases. In
fact, inequitable access to educational, mentorship, networking, and financing opportunities allows
“the gender gap in STEM entrepreneurship”76 to persist. It has been argued that “certain individuals
are freely given access to and encouraged to participate in the innovation process, while others
[including women and minorities] lack access and … in some cases are discouraged from
participating.”77
So, while women’s participation in the STEM fields has increased over the
last
several decades, we are still far from reaching parity78 or coming close to adequately supporting and
preparing women interested in innovating or pursuing STEM entrepreneurship opportunities. On
background, “in 1970, women made up 38% of all U.S. workers and 8% of STEM workers. By 2019, the
STEM proportion had increased to 27% and … made up 48% of all workers.”79 Also notable, among the 70
detailed STEM occupations the Census Bureau reports on, women earned more than men in only one STEM
occupation: computer network architects. However, women represented only 8% of individuals in this
occupation.”80 As such, women remain underrepresented in the tech field. 81With respect to innovation
and patenting, “only 22 percent of all U.S. patents list a woman as an inventor and … [make] up less
than 13 percent of all inventors listed on patents for the year 2019.”82 Notably, however, “the gender
gap in the number of women inventors who remain active by patenting again within five years is
decreasing. For the most recent group of new inventors, 46% of women patented again in the next five
years versus 52% of men.”83
Furthermore, a recent “National Academies of Sciences study
finds
that the pandemic may ‘roll back’ women’s gains in STEM.” Women “have been hindered as difficulties
with remote work and increased caregiving responsibilities … piled up during the pandemic.”84 Council
Members assert that women have come much too far to lose their rightful place in the STEM workforce,
business, and the U.S. economy. Moreover, as researcher and economist at the University of Michigan
Lisa Cook argues, “if women were equally represented in engineering and innovation jobs, it could
increase U.S. per capita GDP by 2.7%”,85 and if more women and African Americans were to be included
in the early stages of innovation, it could “increase annual U.S. GDP by almost $1
trillion.”86
Given the pervasive gender imbalances and post-pandemic challenges, the
Council
proposes a multifaceted, holistic policy approach to support the advancement of women in the STEM
workforce, innovation, and specifically STEM entrepreneurship. This year, NWBC’s Women in STEM
Subcommittee focused its policy proposals on advancing gender equity in innovation, patenting, and
STEM business to better promote the commercialization of new impactful technologies with a high
potential of solving real world problems. Fiscal year 2021 policy deliberations and recommendations
focused on increasing STEM business mentorship and education, supporting STEM accelerator programs
that work collaboratively with minority serving institutions (MSIs) and historically black colleges
and universities (HBCUs), as well as advocating for enhanced data collection efforts.
FOCUS AREAS
▪ Advancing Gender Equity in STEM Business & Innovation and Promoting Commercialization of New
Technologies
▪ Increasing STEM Business Mentorship and Education Opportunities
▪ Supporting STEM Accelerator Programs Partnering with MSIs and HBCUs
▪ Improving Demographic Data Collection on Minority Women Inventor Patentees
Policy RECOMMENDATIONS
Advancing Gender Equity in STEM Business & Innovation and Promoting Commercialization of New
Technologies
NWBC applauds the White House Gender Policy Council’s (WHGPC) commitment to “advancing gender
equity and equality,” including by promoting women’s participation in STEM entrepreneurship across
industries. The Council further encourages SBA as a member of the WHGPC, specifically through the
Office of Investment and Innovation (OII), to address underrepresentation of women in innovation,
patenting, trademark, and commercialization of new technologies by identifying gaps in
research.
NWBC applauds the White House for taking a “whole-of-government” and “intersectional” approach to
“advancing gender equity and equality,” including by helping to “close gender gaps in science,
technology, engineering, and mathematics (STEM) field,”87 among other key priorities. At the time of
the writing of this annual report, the WHGPC had just released the first-ever “National Strategy on
Gender Equity and Equality” wherein the WHGPC noted it would work to achieve closing the STEM gender
gap by “promot[ing] equity, access, and nondiscrimination in STEM fields; improv[ing] gender equity
in access to technology; and encourag[ing] STEM innovation and entrepreneurship.”88 Thus, to better
support this alignment of efforts across federal, state, and local governments, NWBC also encourages
SBA’s Office of Investment and Innovation (OII) to address the underrepresentation of women in
innovation, patenting, trademark, and commercialization of new technologies by identifying current
gaps in research.
On background, the Institute for Women’s Policy Research (IWPR) 2020
report
titled “Equity in Innovation: Women Inventors and Patents” compiles existing data on women and
patenting. Some key takeaways from this report include the following:
[Current] research shows that women’s underrepresentation in key patent-intensive STEM
fields,
such as engineering, explains more of the patenting gap than women’s underrepresentation in STEM
fields in general, though it is still only part of the story.[The] patenting process can also
be difficult and costly to navigate, and many women have narrower networks and fewer resources on
average than men to draw on.Workplace environments of women scientists themselves pose
obstacles, as does their greater share of family work.Sexism and gender discrimination in the
workplace, particularly in STEM fields, along with a lack of family friendly workplace policies
contribute to high rates of women leaving STEM occupations, and fewer opportunities for
collaboration.89
Notably, similar learnings were extrapolated from NWBC’s 2020 #LetsTalkBusiness, Women in
STEM
roundtable discussion.90 Also, NWBC’s 2020 commissioned report titled “America’s Seed Fund: Women’s
Inclusion in Small Business Innovation Research & Small Business Technology Transfer” highlights the
following notable findings:
The total number of women-owned small business (WOSB) SBIR/STTR awards decreased to 13%
in 2018, from 14.4% in 2013.Fifteen percent of small businesses in SBIR-funded industries are WOSBs.
(Note that SBIR-funded industries are a narrower subset of STEM-intensive industries, and 11 federal
agencies participate in the SBIR/STTR program.)In 2018, 14% of SBIR/STTR Proposals came from WOSBs, while 13% of awards went to
WOSBs.91Aside from the currently available studies on women
in STEM, identifying gaps in research on the underrepresentation of women in innovation, patenting,
trademark, and commercialization of new technologies is an important first step to implementing
well-informed, evidence-based practices that can better support and advance women’s STEM
entrepreneurship.
The Council supports passage of H.R. 652, the Research Advancing to Market Production (RAMP) for
Innovators Act, to improve the SBIR/STTR application peer review process by including
commercialization potential and support. Further, the Council recommends emphasizing prioritization
and inclusion of minority women entrepreneurs as well as requiring an outreach plan and impact
report that includes disaggregated data by race and gender.
The Council supports passage of H.R. 652 Research Advancing to Market Production (RAMP) for
Innovators Act introduced by Representative Chrissy Houlahan (D-PA) with four other bipartisan
cosponsors and referred to the House Committees on Small Business, Science, Space, and Technology,
and the Judiciary on February 1st, 2021, and to the Subcommittee on Courts, Intellectual Property,
and the Internet on March 22nd, 2021.92
This legislation “provides commercialization
services for
federally funded small business research and development under the Small Business Innovation
Research (SBIR) and Small Business Technology Transfer (STTR) programs” and “expedites the
application award process.”93 Specifically, it would:
Expedite the application and award process for SBIR proposals and STTR solicitations.
Require determinations of commercialization potential for projects undertaken through
SBIR and STTR
awards. Provide continued flexibility of technical and business assistance for SBIR and STTR
awardees. Instruct participating federal agencies to designate a technology commercialization
official to help awardees commercialize. Require the Small Business Administration and the
U.S. Patent Office to reach an interagency agreement to help SBIR and STTR awardees with
intellectual property protection.94
Notably, a companion bill, S. 3109, was reintroduced in the Senate by Senators Chris Coons (D-DE)
and Marco Rubio (R-FL.) in late October 2021, during the time of the writing of this report, to
enhance commercialization services for federally funded research and development. Similarly, this
legislation aims to:
(1) Improve the SBIR/STTR application peer review process to include commercialization
potential
in addition to scientific and technical merit.(2) Increase the speed at which Federal Agencies
make SBIR and STTR awards. (3) Designate a new Technology Commercialization Official in each
Agency to help SBIR awardees commercialize.(4) Improve the flexibility of technical and
business assistance for SBIR/STTR awardees.(5) Establish an annual commercialization impact
assessment at each agency to monitor the program’s successes.(6) Develop an interagency
agreement between SBA and the U.S. Patent Office to help SBIR/STTR companies with intellectual
property protection.95
Additionally, while Council Members Monica Stynchula and Sandy Robert expressed support for this
legislation during policy deliberations, they also underscored that it is critically important that
SBA via OII96 leverage its currently available resources and take any necessary steps to increase the
representation of minority women as reviewers in the peer review process. Ms. Stynchula also opined
that, based on her own experience, there is hardly any diversity and a significant
underrepresentation of minority women serving as reviewers. Moreover, information on open slots for
peer reviewers and their selection is not clearly publicized or made readily available, resulting in
an overrepresentation of white male peer reviewers. As such, there should be greater representation
of women across America’s Seed Fund programs and other relevant federal programs that support STEM
entrepreneurship, at all levels.97
The Council supports passage of S. 160, the Small Business Innovation Voucher Act, that would
allow small businesses to work with any institution of higher education to compete for grants to
facilitate public-private cooperation on R&D and commercialization of new technologies. The Council
further recommends that this legislation emphasize and prioritize minority women-owned small
businesses, that a certain amount of grant funding be set aside to support women-owned businesses,
and that the report to Congress include disaggregated data on the inclusion of women and other
underrepresented populations.
The Council supports S. 160 Small Business Innovation Voucher Act introduced by Senator Catherine
Cortez Masto (D-NV) on February 2nd, 202198 alongside Senators Todd Young (R-IN) and Christopher
(Chris) A. Coons (D-DE) “to ensure America’s small businesses can compete in the 21st century
economy.”99 This legislation would provide small businesses with additional research and development
(R&D) resources by allowing them to work with any institution of higher education to compete for
grants to facilitate public-private cooperation on R&D and commercialization of new technologies.
Additionally, it would:
Provide grants of between $15,000 and $75,000 for projects with a high likelihood of
creating a
novel technology or that would not be completed without the grant money. Prioritize underserved states and markets, including rural areas, businesses owned by
low-income individuals,
minorities, women, veterans, and service members. Require reports from the grant recipients on use of funds and reports to Congress from
the SBA on program
effectiveness. Authorize $10 million per year for the program.100
The Council further recommends that this legislation emphasize and prioritize minority women-owned
small businesses and specifically that a certain amount of grant funding be set aside for projects
led by a woman, particularly women-owned small businesses collaborating with an HBCU or MSI, and
that the report to Congress include disaggregated data on the inclusion of women and other
underrepresented populations.
Increasing STEM Business Mentorship and Education Opportunities
The Council recommends that SBA’s Ascent platform highlight and include relevant, existing federal
resources uniquely tailored for Women STEM entrepreneurs including links to existing SBIR/STTR
online tutorials, USPTO video trainings, and other relevant federal resources customized for women
innovators.
Ascent is a free SBA learning platform specifically tailored for women entrepreneurs. The platform
was launched in January 2021 as a joint initiative between the White House, the SBA, the U.S.
Department of Labor’s Women’s Bureau and the U.S. Department of the Treasury “to support women
entrepreneurs looking to remain resilient in their operations” and features “content and resources
from each agency … backed by academic research.”101
This interactive digital platform
includes
several entrepreneurial “journeys” including: “Disaster & Economic Recovery, Strategic Marketing,
Your People, Your Business Financial Strategy and Access to Capital.”102 SBA notes there are plans to
add more topics over time. In this regard, Council Members recommend that the agency prioritize
including relevant, existing federal resources uniquely tailored for Women STEM entrepreneurs. For
example, this should include links that direct women entrepreneurs to existing SBIR/STTR online
tutorials as well as any USPTO video or other federal resource featuring newly tailored trainings
designed for women innovators and entrepreneurs. This may also include customized webinars offering
important information on STEM entrepreneurship, innovation, and intellectual property protection
resources. For example, USPTO continues to increase its outreach and resources for Women
Entrepreneurs. In March 2021, USPTO hosted a Women’s Entrepreneurship Symposium, which covered
helpful topics such as “government resources to assist inventors, free legal services, and support
for small business owners”103 and featured an NWBC collaborator, SBA’s Chief Scientist and Program
Manager for the office of Innovation and Technology, Jennifer Shieh.
The Council recommends that SBA work in close collaboration with SCORE to ensure greater diversity
of STEM mentors, and specifically recruit more women STEM business owner volunteers. SBA and SCORE
should work to significantly increase the percentage of women mentors, including women of color, by
establishing the baseline and committing to capturing metrics on an annual basis.
SCORE, a 501(c)(3) nonprofit organization and a resource partner of the U.S. Small Business
Administration (SBA), describes itself as “the nation’s largest network of volunteer, expert
business mentors … dedicated to helping small businesses get off the ground, grow and achieve their
goals” by providing “education and mentorship to more than 11 million entrepreneurs” since its
inception. In addition to providing free online webinars and courses on demand, a library of online
resources that includes “eguides” and templates, and hosting local events, the organization boasts a
robust network of mentors and opportunities where “entrepreneurs can access … confidential business
mentoring in person at more than 250 local chapters or remotely” on an ongoing
basis.104
According
to the organization, in 2020, “mentors helped start 45,027 businesses, create[d] 74,535 non-owner
new jobs and 119,562 total new jobs.” SCORE also asserts that “small business owners who receive
three or more hours of mentoring report higher revenues and increased growth.”105 Council Members opine
that the organization’s platform and impressive volunteer network could be leveraged even further to
help support STEM entrepreneurs. Therefore, NWBC recommends that the SBA work closely with SCORE to
explore viable opportunities to increase the percentage of women STEM business owner volunteers,
specifically women of color. SBA and SCORE should track progress in this regard by establishing the
baseline and committing to capturing and reporting metrics on an annual basis.
The Council supports the passage of H.R. 2027, the MSI STEM Achievement Act, to increase STEM
education at minority serving institutions of higher education. The Council further recommends
prioritization of MSIs and HBCUs that partner with WBCs or other community-based programs focused on
women’s business enterprise.
The Council supports H.R. 2027 MSI STEM Achievement Act, introduced by Representative Eddie
Bernice (D-TX) referred to the House Committee on Science, Space, and Technology on March 18th,
2021, and which passed the House on May 18th, 2021.106 This legislation “supports efforts to increase
science, technology, engineering, and mathematics (STEM) education at minority-serving institutions
of higher education (IHEs), including by requiring the National Science Foundation (NSF) to award
grants for building the capacity of such IHEs to increase the number and success of their students
in the STEM workforce.”107
Additionally, the legislation calls for the Office of Science and
Technology Policy (OSTP) to “develop a uniform set of policy guidelines for federal science agencies
to carry out a program of outreach activities to increase clarity, transparency, and accountability
for federal science agency investments in STEM education and research activities at minority-serving
IHEs … and submit to Congress a report containing a strategic plan for each federal science agency
to increase the capacity of minority-serving IHEs to compete for grants, contracts, or cooperative
agreements and to encourage such IHEs to participate in federal programs.”108
The Council also
strongly recommends that this legislation prioritize MSIs and HBCUs that are currently partnering
with WBCs or other community-based programs specifically focused on supporting women’s business
enterprise.
Supporting STEM Accelerator Programs Partnering with MSIs and HBCUs
The Council supports passage of S. 64, the Ushering Progress by Leveraging Innovation and Future
Technology (UPLIFT) Act, which would create an Innovation Centers Program within SBA with the aim to
provide HBCUs, MSIs, and community colleges with the resources to establish and expand incubators
and accelerators for the underserved.
The Council supports S. 64 Ushering Progress by Leveraging Innovation and Future Technology
(UPLIFT) Act introduced by Senator Ben Cardin (D-MD) and referred to the Senate’s Committee on Small
Business and Entrepreneurship on January 27th, 2021.109 (Note there is a House companion bill—H.R. 1010
introduced by Congressman Kweisi Mfume [D-MD])110 This legislation has been referred to the Senate
Committee on Small Business and Entrepreneurship. It “would create an Innovation Centers Program
within the SBA to award competitive cooperative agreements worth as much as $400,000 annually to
institutions that support underserved and low-income communities. The intent is to provide … HBCUs,
… MSIs, and community colleges with the resources to establish and expand incubators and
accelerators for underserved entrepreneurs.”111
Under such a program, the SBA could “enter
into
cooperative agreements to provide financial assistance to historically Black colleges and
universities, minority-serving institutions, and community colleges. Such entities must then
undertake five-year projects operating as an innovation-focused small business accelerator or
incubator. These projects must [also] involve working with underserved groups.”112
Improving Demographic Data Collection on Minority Women Inventor Patentees
The Council encourages passage of H.R. 204, the STEM Opportunities Act, which in part provides for
guidance, data collection, and grants for groups historically underrepresented in STEM education at
institutions of higher education and at federal science agencies, and also encourages recruitment
and retention of minority students and career staff.
The Council encourages passage of H.R. 204 STEM Opportunities Act, introduced by Representative
Eddie Bernice Johnson (D-TX) together with 18 other bipartisan cosponsors113 and referred to the House
Committee on Science, Space, and Technology on January 5th, 2021, and passed the House on May 18th,
2021.114 This legislation:
Provides for guidance, data collection, and grants for groups historically
underrepresented in
science, technology, engineering, and mathematics (STEM) education at institutions of higher
education (IHEs) and at federal science agencies.It requires the Office of Science and Technology Policy (OSTP) to provide specified
guidance related to such groups to federal science
agencies and IHEs. Each federal science agency must collect comprehensive demographic data on
recipients of merit-reviewed research and development grants given to IHEs and federal laboratories
supported by that agency. Each agency must also implement recommendations from the OSTP report
titled Reducing the Impact of Bias in the STEM Workforce.Notably, each agency must carry out
a pilot program and implement evidence-based policies and practices to minimize the effect of
implicit bias in the grant review process. The National Science Foundation (NSF) must carry
out and publish a survey to collect data on the demographics of STEM faculty, by broad fields of
STEM, at different types of IHEs. The NSF must also carry out a variety of grant programs,
including grants for increasing:
(1) the recruitment, retention, and advancement
of individuals from underrepresented minority groups in STEM careers; (2) the recruitment and retention of minority students
who are underrepresented in STEM fields; and (3) student participation in computer science and
computational
thinking education programs at tribal colleges and universities.115
Importantly, former Council Member Susan Duffy asserted during deliberations, and all STEM
subcommittee members agreed, that recruitment and retention of minority women students and career
staff should be made a priority from the start and should be ongoing across institutions of higher
learning, and at all federal government agencies.
a. Note: Council Member Nicole Cober further commented that resource partners housed within MSIs and HBCUs may leverage
inhouse marketing and communications departments, which should be fully leveraged to conduct targeted outreach in the local
business as well as alumni communities. She cited the Downtown Partnership of Baltimore and Howard University’s Small
Business Development Center as examples of relevant and effective program models.
b. Note: Small business resource partners are also critical in helping amplify awareness and facilitate access to succession planning
resources. Council Member Bonnie Nawara has noted however, that typically most Women’s Business Centers (WBCs) and
other small business resource partners’ focus and resources are generally directed at addressing needs in the startup and growth
phases of a business, rather than on succession planning. “Often, a business will not even think about a succession plan until 7-10
years down the road.”
c. Note: Council Member Rebecca Hamilton shared during deliberations that entrepreneurs who work for themselves have unique
needs—they are not in the same circumstance as a covered, salaried employee. Looking at the restaurant industry as an example,
where a partner may not receive a salary but instead is paid with dividends, paid family and medical leave options may not only
be limited and cost prohibitive, but these options may also not even exist. Women who want to start a business and be a mother
should have the same choice as a salaried employee—they should have the ability to start that new business and start a family at
the same time, if that is what they choose.
Resiliency
Resources
SMALL BUSINESS RESILIENCY RESOURCES
As highlighted throughout this report, the pandemic has disproportionately impacted women-owned
businesses.116 Nonetheless, women business owners are resilient and continue to adjust to the new
realities. NWBC will remain dedicated to advocating on behalf of all our nation’s women entrepreneurs,
including those hardest-hit—women of color and those in underserved communities—as they begin or
continue to move forward on their journey to pivot or rebuild. The Council will also continue focused on
connecting women entrepreneurs with key resources that can help more founders and business owners start,
scaleup, and grow. The resiliency list below features some helpful resources but is not
exhaustive:
sba resources
Entrepreneurial Development, Mentorship, & Support ▪
The Office of Women’s Business Ownership (OWBO)
117 | OWBO assists women entrepreneurs
through programs coordinated by SBA district offices.118 Programs include business training, counseling, federal
contracts, and access to credit and capital.
▪Women’s
Business Centers (WBCs)119 | WBCs provide free, to low-cost
counseling and
training and focus on women who want to start, grow, and expand their small business. These centers seek
to level
the playing field for all women entrepreneurs, who still face unique obstacles in the business world.
WBCs serve
a wide diversity of geographic areas, demographic populations, and economic environments. Many centers
offer
training and counseling in a various languages and dialects, helping reach underserved markets with
unique and
innovative programs. Businesses receiving assistance from WBCs see a significantly better success rate
than those
without similar support.
▪ SCORE121 | SCORE is a
501(c)(3) nonprofit organization and a resource partner
of the U.S. Small Business Administration (SBA). SCORE has the largest network of free volunteer small
business mentors in the nation. ▪
Small Business Development Centers (SBDCs)
122 | The Small Business Development Center Program
offers one-stop assistance to individuals and small businesses by providing a variety of information and
guidance in central and easily accessible branch locations. The program is a cooperative effort of the
private sector, the educational community as well as federal, state, and local governments. It enhances
economic development by providing small businesses with management and technical
assistance. ▪Veterans
Business Outreach Center (VBOC)123 | The VBOC program
is designed to provide
entrepreneurial development services such as business training, counseling, and resource partner
referrals to transitioning service members, veterans, National Guard & Reserve members, and military
spouses interested in starting or growing a small business. ▪ Learning
Center124 | This webpage provides variety of online
courses to help
entrepreneurs start and run a business. SBA’s online learning programs are designed to empower and
educate small business owners every step of the way.
» ASCENT125 | SBA’s
ASCENT platform is a free digital e-learning platform
developed to assist women entrepreneurs ready to grow and expand their businesses. Ascent features
several key educational journeys including the following: Disaster & Economic Recovery, Strategic
Marketing, Your People, Your Business Financial Strategy and Access to Capital.
▪ SBA’s Business Guide126| “Starting a business involves planning, making key financial decisions, and completing a
series of legal activities.” This guide can help you start your business in 10 steps. ▪ Local
Assistance127| Find a number of local partners that
counsel, mentor, and train small
business entrepreneurs, by zip code. ▪Recovery
Hub128| Provides resiliency resources to help
businesses rebuild, keep
employees safe and healthy, and help small businesses revitalize their communities, particularly when
health crises, hurricanes, and other disasters arise. Federal
Contracting ▪ Women-Owned
Small Businesses (WOSB) Federal Contracting Program129 | This program helps
women-owned small businesses compete for federal contracts. It is important you understand the
eligibility requirements before applying.130
» Quick Summary of WOSB Eligibility Requirements:
☐ To be eligible
for the WOSB Federal Contracting program, a business must:
☐ Be a small business according to SBA size standards131 ☐ Be at least 51% owned and controlled by women who are U.S. citizens ☐ Have women manage day-to-day operations who also make long-term decisions
☐ To qualify as an
EDWOSB within the program, a business must:
☐ Meet all the requirements of the WOSB Federal Contracting program ☐ Be owned and controlled by one or more women, each with a personal net worth less than
$750,000 ☐ Be owned and controlled by one or more women, each with $350,000 or less in adjusted
gross income averaged over the previous three years ☐ Be owned and controlled by one or more women, each $6 million or less in personal
assets
▪ WOSB/EDWOSB
Certification132 | As of October 15, 2020, the
previous
self-certification option on the old certify.sba.gov platform is no longer available. Firms must
complete the updated certification process on beta.certify.sba.gov133 to compete for WOSB Federal
Contracting program set-aside contracts.
» Before firms can compete for WOSB Federal Contracting
program set-aside contracts, they must apply for certification on beta.certify.sba.gov or go through an
approved third-party certifier. Both methods require that firms use the beta.certify.sba.gov website.
» To learn more about the application
process, access SBA’s “Will You Be WOSB Ready?" fact sheet available online at: beta.certify.sba.gov fact
sheet.
▪ The
8(a) Business Development program134 | The 8(a) program helps small,
disadvantaged businesses compete in the marketplace. Check with WBCs and local assistance resources for
guidance.
SBA Funding ▪
SBA Loan Programs135| Women-owned small businesses can
also take advantage of SBA loan programs. SBA works with lenders to provide loans to small businesses.
The agency does not lend money directly to small business owners. Instead, it sets guidelines for loans
made by its partnering lenders, community development organizations, and micro-lending institutions. SBA
reduces risk for lenders and makes it easier for them to access capital. That makes it easier for small
businesses to get loans. Agency partners offer advice and counseling to help small business owners
choose the right path for their company.
» 7(a)
Loans136 | The 7(a) Loan Program includes financial
help for
small businesses with special requirements. This is the best option when real estate is part of a
business purchase, or it can be used for short- and long-term working capital, to refinance current
business debt, or purchase furniture, fixtures, and supplies. The maximum loan amount for a 7(a) loan is
$5 million. »The Certified Development Companies
(CDCs)/504 Loan Program137| The 504 Loan program
provides
long-term, fixed rate financing of up to $5 million for major fixed assets that promote business growth
and job creation. (CDCs are certified and regulated by SBA.) This type of loan can be used for a range
of assets that promote business growth and job creation. These include the purchase or construction of
existing buildings or land, new facilities, long-term machinery, and equipment. Also eligible is the
improvement or modernization of land, streets, utilities, parking lots and landscaping, or existing
facilities. »Microloans138 | The microloan program provides loans up to $50,000 to help small
businesses and certain not-for-profit childcare centers start up and expand. The average microloan is
about $13,000.
▪ Quick Link to All SBA Funding Programs 140| Visit this quick link with
comprehensive information to learn about all loans, investment capital, disaster assistance, surety
bonds, and grants.
SBA Grants ▪
SBA
Grants141| SBA
provides limited small
business grants and grants to states and eligible community organizations to promote
entrepreneurship.
»
Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) Programs142| The SBIR/STTR programs are highly competitive awards-based programs
that encourage domestic small businesses to engage in Federal Research/Research and Development (R/R&D)
with the potential for commercialization. These programs enable small businesses to explore their
technological potential and provide the incentive to profit from its
commercialization. »
SBA’s State Trade Expansion Program
(STEP)143| Through awards to U.S. states and
territories,
STEP helps small businesses overcome obstacles to exporting by providing grants to cover costs
associated with entering and expanding into international markets. STEP financial support helps U.S.
small businesses:
☐ Learn to
export ☐ Participate in foreign trade missions ☐ Design
international marketing products and campaigns ☐ Support
website globalization and e-commerce capabilities ☐ Pay for
subscriptions to services provided by the U.S. Department of Commerce and other federal
agencies ☐ Participate in export trade show exhibits and
training workshops
COVID-19 Relief ▪ SBA
Coronavirus Relief Options144 |
The SBA has offered help for small businesses affected by COVID-19 through a variety of programs,
including: the Paycheck Protection Program (PPP), COVID-19 Economic Injury Disaster Loan Program (EIDL),
Shuttered Venues Operations Grant (SVOG), the Restaurant Revitalization Fund (RRF), and other SBA debt
relief options. Visit sba.gov to learn more.
Other Key Federal Resources
▪ Department of Labor
(DOL), WANTO Grants145 | The Women in Apprenticeship
and
Nontraditional Occupations (WANTO) grant helps to expand pathways for women to enter and lead in all
industries. In 2019, the WANTO grant program awarded $1,492,515 to three community-based organizations
to increase women’s employment in apprenticeship programs and nontraditional occupations.
» Organizations receiving funds are to provide one or
more of the following types of technical assistance:
☐ Developing
pre-apprenticeship or nontraditional skills training programs to prepare women for those
careers; ☐ Providing
ongoing orientations for employers, unions, and workers on creating a successful environment for
women to succeed in those careers; and ☐ Setting
up support groups, facilitating networks, and/or providing support services for women to improve their
retention.
» USDA provides contact information for the agency’s
Office of Small and Disadvantaged Business Utilization’s (OSDBU) Women’s Business Advocate148 and a full
page of links and resources for women business owners.
▪ Women’s Global Trade Empowerment
149| The Women’s Global Trade Empowerment
program is the International Trade Administration’s (ITA) premiere resource for women entrepreneurs who
wish to grow their business into new markets. This platform facilitates the skills to build and export
strategy and develop valuable business connections. ▪ Women’s Services, US
Department of Transportation150| The Women Procurement Assistance
Committee (WPAC) at the U.S. Department of Transportation (DOT) established WPAC through the Office of
Small and Disadvantaged Business Utilization (OSDBU) to promote, coordinate and monitor DOT procurement
plans and programs. The Committee provides forums, workshops, and best practices to contribute to the
growth and economic development of women. ▪System for
Award Management (SAM.gov) 151| SAM.gov has merged with beta.SAM.gov.
All content from both sites is now available at SAM.gov. This is an official website of the U.S. Government
for registering to do business with the federal government. Registration on this site is
free. ▪Grants.gov152| This is the federal government’s one-stop shop to search for government grant opportunities.
Other Partner & Nonprofit Resources
Below are additional partner and other important nonprofit resources
for women-owned small business.
Please note, this is not an exhaustive list: ▪
Association for Enterprise
Opportunity
(AEO)153 | “Since 1991, AEO and its member and
partner
organizations have helped millions of
entrepreneurs contribute to economic growth while supporting themselves, their families and their
communities. AEO’s more than 1,700 members and partners include a broad range of organizations that
provide capital and services to assist underserved entrepreneurs in starting, stabilizing and expanding
their businesses.” ▪ Association of Women’s Business
Centers (AWBC)154
| “The AWBC works to secure economic justice and entrepreneurial opportunities for women by supporting
and sustaining a national network of more than 100 Women’s Business Centers (WBC). WBCs help women
succeed in business by providing training, mentoring, business development, and financing opportunities
to over 150,000 women entrepreneurs each year.” ▪
Gender Equality in Tech
(GET) Cities155|
GET Cities “is an initiative designed to accelerate the representation and leadership of women in tech
through the development of inclusive tech hubs across the United States.” ▪ National
Association of Women in Construction (NAWIC)156 |
Founded in
1953, “NAWIC is … based in Fort
Worth, [Texas] and has over 115 chapters throughout the United States that provide its members with
opportunities for professional development, education, networking, leadership training, public service
and more. NAWIC continues … [to advocate] for the value and impact of women builders, professionals and
tradeswomen in all aspects of the construction industry.” ▪National
Association of Women in Real Estate Businesses (NAWRB)157 |
“NAWRB is a leading voice for
women in the housing ecosystem … advocating for women’s gender equality, raising the utilization of
women-owned businesses and providing women the tools and opportunities for economic expansion and
growth. ▪National Association of Women’s
Business Owners
(NAWBO)158 | “Founded in 1975, the National
Association of
Women Business Owners (NAWBO) is
the unified voice of over 11.6 million women-owned businesses in the United States representing the
fastest growing segment of the economy.” ▪Startup
Champions Network159| Startup Champions
Network is a professional association of entrepreneurial ecosystem builders. Members are individual
system weavers who are committed to entrepreneurship as a tool to make communities better.
“Entrepreneurial ecosystem builders come from a variety of backgrounds and expertise, including
entrepreneurs, government officials, economic developers, grassroots community leaders, university
leaders, academics, philanthropists, corporate leaders, and media.” ▪ U.S.
Women’s Chamber of Commerce (USWCC)160| USWCC is
focused on
helping “women start and build
successful businesses and careers, gain access to government contracts, grow as leaders and prepare for
a secure retirement.” ▪Walker’s Legacy161| Focused on “cultivating the
whole woman,” Walker’s Legacy “is a global platform for professional and entrepreneurial multicultural
women.” The organization notes it exists “to inspire, equip, and engage through thought-provoking
content, educational programming, and a global community.” ▪ Women’s
Business Enterprise National Council (WBENC)162 |
“WBENC was
founded in 1997 to develop a
nationwide standard for women-owned business certification. Since then, the organization has grown to
become the largest third-party certifier of businesses owned, controlled, and operated by women in the
United States and a leading advocate for women-owned businesses in corporate and government supply
chains … [As a] 501(c)(3) non-profit, WBENC partners with 14 Regional Partner Organizations.
▪Women Impacting Public Policy
(WIPP) 163| WIPP is
a national nonpartisan organization advocating on behalf of women entrepreneurs—strengthening their
impact on our nation’s public policy, creating economic opportunities, and forging alliances with other
business organizations … Since its inception in June of 2001, WIPP has reviewed, provided input, and
taken specific positions on many economic issues and policies which affect [women-owned businesses].”
▪Women Presidents Organization
164| WPO “is a nonprofit membership organization for
women presidents of multimillion-dollar companies. The members of the WPO take part in
professionally facilitated peer advisory groups in order to… accelerate the growth of their
businesses… The organization was formed to improve business conditions for women entrepreneurs, and
to promote the acceptance and advancement of women entrepreneurs in all industries.” ▪The Vinetta Project 165| Described as a “Capital Platform that sources, funds and supports
the world’s most promising female founders—providing great outcomes for our startups and superior
returns for investors and partners.” ▪Babson
College Center for Women’s Entrepreneurial Leadership (CWEL) 166| CWEL educates and empowers “women to create social and economic
impact through industry and innovation as we research and enlighten the global community about the
importance of female leadership for prosperity and human progress … CWEL’s award-winning programs,
exclusive events, access to cutting-edge experts, and hands-on coaching impact a diverse set of
stakeholders from around the world.” ▪Association for Women in
Science (AWIS) 167| “For individuals seeking equity
for women in science, engineering, technology and math, AWIS provides career development, networking,
mentorship, and leadership opportunities. In addition … thought leadership, research, and advocacy
benefit all women in science.”
Council Member &
Staff Bios
Members
Nicole Cober Principal Managing Partner of
Cober Johnson & Romney
Nicole Cober, Esquire is the Principal Managing Partner of Cober Johnson & Romney, an award-winning legal
and business consulting firm. She is an executive coach and business strategist who specializes in developing
management, legal, and branding strategies for leaders in the business world. She has recently been appointed
by the Small Business Administration to the National Women’s Business Council, a bipartisan council that
advises the White House, Congress, and the SBA on matters concerning women in business. Her podcast, CEOs
& Soul Talk, is currently being produced at the National Press Club with esteemed guests such as WBJ Publisher
Peter Abrahams, WBJ Publisher Peter Abrahams and other government officials. Cober’s book, CEO of My Soul,
was published in 2016 and blends valuable business advice with true accounts of relationship struggles, family
triumphs, and self-reflection. No matter the platform, Cober is regarded as an expert on business matters and
personal success strategy.
Vanessa Dawson Founder and CEO of the Vinetta
Project
Vanessa is the Founder and CEO of the Vinetta Project. She started her career in retail finance
and later moved on to private equity in New York at Columbus Nova Technology Partners, a global,
multi-stage technology investment firm. Following this role, she worked with a leading digital
development agency where she structured partnerships and digital strategy for Fortune 500 companies
including Hearst, Priceline, Esquire, and Sports Illustrated. Vanessa also worked with startups to
develop technical requirements for their MVPs as well as product roadmaps. Her clients included
Bonobos Curbed, Food 52, Daily Candy and more. Vanessa launched her own technology venture called
Evry in 2010. Evry was a crowdfunding platform for group activities that enabled users to schedule
group plans and collect payment more efficiently. This initiative concluded in 2013. After seeing a
major need to support female founders in accessing capital and connections, Vanessa created the
Vinetta Project. Vinetta is a high impact ecosystem that accelerates founders’ growth and
facilitates access to capital. The organization sources high potential female founders with proven
business models and offers them unprecedented access to proprietary online resources, exclusive
networks, and capital from vetted investors. Vinetta has become a leading deal flow pipeline for
female founded technology ventures and has helped women access over $50 million in funding. Vanessa
has been featured in INC, Business Insider, and CNNMoney’s Upstart 30. She is also a member of the
#UN70, a group of 70 global digital leaders nominated to assist the UN in leveraging digital
opportunities.
Jessica Flynn Founder & CEO of Red Sky
Jessica is the Founder & CEO of Red Sky, a strategic communications firm in Boise, Idaho. After
working as a producer for television news stations across the country and leading global
communications for an all-season destination resort, Jessica founded Red Sky in 2008 and has since
grown the company from a start-up to Idaho’s largest strategic communications firm. She provides
strategy and ideation across the client portfolio and leads the agency’s executive skills coaching
and training programs. With more than two decades of journalism and PR experience, she is a trusted
advisor to private and public sector leaders who turn to her to handle high-stakes issue
communication and crisis response. One of Jessica’s most valuable assets is her deep knowledge and
connectivity to the people and issues that drive business in Idaho — from the political landscape
and entrepreneurial ecosystem to economic development efforts and the changing dynamics of legacy
and emerging industries. An Emmy award-winning journalist Honored as a CEO of Influence, Jessica is
also a Boise Arts & History Commissioner, Women’s & Children’s Alliance board member, Boise Valley
Economic Partnership board member and Honorary Commander of the Idaho Air National Guard Mission
Support Group. She has a bachelor’s degree in journalism from the University of Texas.
Rebecca Hamilton Co-CEO of Badger
Rebecca Hamilton is a second-generation owner and co-CEO (Collaborative Executive Officer) at
Badger, a natural and organic personal care products manufacturer known for its unique company
philosophy, pioneering family-friendly benefits, and B Corp community engagement. The Company has
received numerous awards and recognition including landing a spot on Forbes’ “Small Giants 2017:
America’s Best Small Companies” list. In addition to leading new product development and company
sustainability initiatives, Rebecca also speaks out on issues concerning the environment, ingredient
transparency, and societal change. She has spoken at the White House, testified before Congress on
behalf of safer cosmetics, and routinely attends Senate and House briefings on Capitol Hill in
support of family-friendly workplace practices and chemical reform. Rebecca also spearheaded the
passing of Benefit Corporation legislation in New Hampshire, a for-profit status that incorporates
the pursuit of positive environmental and social impact in addition to profit.
Barbara Kniff-McCulla Owner and CEO of KLK
Construction
Barbara J. Kniff-McCulla is the owner and CEO of KLK Construction in Pella, Iowa. KLK Construction
is a contractor in the telecommunications industry and was established in 1979. KLK Construction is
known as a leader in cable placement within the utility construction market. Ms. Kniff-McCulla has
led her company to tremendous financial success and earned a reputation as an exceptional business
owner. In addition, Ms. Kniff-McCulla is a Partner at ViewPointe Development where she focuses on
sales and client relations. Ms. Kniff-McCulla is also an extremely active member of her community
and holds various positions with local, state, and national organizations and associations. Ms.
Kniff-McCulla received the 2004 Pioneer Award from the National Association of Women Business Owners
(NAWBO) for her innovation, creativity, and inspiration. In 2015, Ms. Kniff-McCulla was elected to
the Board of Directors for the National Federation of Independent Businesses (NFIB) in Washington,
DC. She was previously President of NFIB’s Iowa Chapter. Ms. Kniff-McCulla received a bachelor’s
degree in Business Management from William Penn University.
Maria Rios President & CEO of Nation Waste,
Inc.
Maria Rios is CEO of Nation Waste, Inc. (NWI), the first multi-million dollar female
Hispanic-owned waste removal company in United States history and one of the largest minority-owned
companies in Texas. NWI is a fully certified, commercial waste disposal company specializing in
construction, demolition, commercial/industrial non-hazardous waste removal, portable toilets, and
recycling services. In 2018, Maria—in revolutionizing the worker safety industry worldwide—launched
a new division, Nation Safety Net, which leverages a technology solution powered by IBM Watson IoT.
In the U.S. nearly 5,000 people die and approximately 27 million workdays are lost each year because
of workplace injuries. To keep workers safe and mitigate workplace injuries, Nation Safety Net, in
partnership with IBM, created an IoT solution that uses environmental sensors and wearable devices
to identify potential dangers and to help employees avoid injury. During the last 20 years, Maria
has had the high honor of serving the community at large and participating in a range of civic
engagement and global entrepreneurship initiatives. In 2020 Maria was appointed to the National
Women’s Business Council. In recent years, Maria has also served as a featured AI and technology
innovation speaker in Russia, Colombia, Switzerland, Israel, India, and Tunisia. Currently, Maria
serves as Global Ambassador for the International Women’s Entrepreneurial Challenge, which
recognized her as one of the top 27 women entrepreneurs in the world. Fortune named Maria as one of
the 2013 Fortune Most Powerful Women Entrepreneurs in the U.S. and Goldman Sachs honored her as one
of its 100 Most Intriguing Entrepreneurs. In 2015 Maria and NWI were featured on CNBC’s Blue-Collar
Millionaires.
Sandra Robert CEO of the Association for Women
in Science (AWIS)
In her capacity as Chief Executive Officer, Robert is leading the strategic refresh of the
Association for Women in Science (AWIS), including market positioning, revenue expansion and
diversification, partnerships, membership, research, and governance structure. Before coming to AWIS
in January 2019, Robert served as the first executive director of the Council of Engineering and
Scientific Society Executives (CESSE), leading the development of its first operational structure,
bringing its signature CEO event to profitability, broadening the membership model, and
strategically redesigning the partnership program to maximize mutual value. Robert loves to
“speak geek” and has supported the national engineering and manufacturing communities through
leadership roles at Eastern Michigan University’s Center for Entrepreneurship, Society of
Manufacturing Engineers and Corporation for a Skilled Workforce. She is an avid advocate for the
advancement of women in STEM careers, believing that it is imperative to bring the vast expertise of
women to bear in solving the world’s grand challenges.Robert has a B.A. from the University of
Michigan and pursued graduate studies in Operations Management at Eastern Michigan University. She
is a certified association executive (CAE) through the American Society of Association Executives
(ASAE). Robert and her husband have three children and four grandchildren, and share personal
passions for hiking, traveling, renovating historic homes, and spending lazy afternoons on the
porch.
Marygrace Sexton Founder and CEO of Natalie’s
Orchid Island Juices
Marygrace Sexton is the Founder and CEO of Florida-based, clean-label juice company, Natalie’s
Orchid Island Juices, producing only the highest quality, authentically fresh juices for the past 30
years. What started as a labor of love for Sexton, is now a thriving, award-winning business at the
forefront of the clean label movement and is ranked one of the top five orange juice brands in the
natural channel. Natalie’s is ever-expanding, and now produces close to seven million gallons of
juice each year. Over the past eight years, Sexton has built a growing succession team for
Natalie’s that has tripled the size of the company. With annual sales in 2018 topping $60 million,
the company continues to grow and have a strong brand presence. Sexton continues to oversee all
facets of the company from manufacturing to innovation and new product development. Natalie’s has
been ranked as one of the nation’s fastest-growing private companies by Inc. Magazine two years in a
row.Sexton is a member of the National Women’s Business Council in Washington, D.C. and was
recently awarded the Women in Manufacturing STEP Award, which honors just 130 women each year that
have demonstrated excellence and leadership in their careers in the manufacturing sector. Her
business success story was recently profiled in Forbes Magazine. One of Marygrace’s newest endeavors
is her non-profit organization, A-GAP, founded in January 2018. A-GAP is a foundation that
encourages people to create freedom from technology so they can engage in community, explore
creation, enhance creativity, & execute change. A-GAP weekend reprieves help individuals experience
contemplation & spiritual rejuvenation to improve their personal relationships and professional
performance. Sexton is based in Vero Beach, FL with her husband, Bobby, with Natalie’s headquarters
based in Fort Pierce, FL. The couple has two daughters, Natalie and Lucy, and one granddaughter,
Isabel.
Shelonda Stokes President & CEO of
greiBO
Shelonda Stokes is the President & CEO of greiBO, an award-winning collective that produces high
quality content for film, television, radio, web, and print. Ms. Stokes is responsible for the
development of its global brand and successful position in the marketplace. greiBO’s growing
impressive client list is the result of her management. She serves as a key advisor to an elite list
of Fortune 100 CEOs, elected officials, and other dignitaries. Shelonda was recently selected to
serve as the 4th president of the Downtown Partnership of Baltimore.Prior to greiBO, Ms.
Stokes spent five years at HP where she was responsible for managing, marketing, consulting, and
sales for a $10M government account. Additionally, she led the reengineering of HP’s Government
Business Center’s configuration and support system. Prior to her work at HP, Ms. Stokes helped
develop General Electric’s web brand identity. Ms. Stokes is the recipient of over 85
community and professional awards. She was honored by former Mayor Stephanie Rawlings-Black for her
commitment to the City by transforming Baltimore’s debt-ridden African American Festival to a
nationally recognized signature event with an average $18M yearly economic impact. Ms. Stokes was
recently recognized by The Governor’s Office of Minority Affairs and the Daily Record as one of
Maryland’s Most Influential People. The Daily Record recognized her as a “Top 100 Woman” and “Rising
Star in the Advertising Industry”. Ms. Stokes was appointed to the Governor’s Commission on
Minority Business Reform, Maryland’s Information Technology Board, and the Morgan State University
Board of Regents. Additionally, she serves on the Center Club and Central Maryland Transportation
Alliance boards. Ms. Stokes has a degree in Electrical Engineering from Morgan State University. She
is married to another Engineering Entrepreneur graduate from Morgan State University, and they have
two children.
Monica Stynchula CEO and Founder of
REUNIONCare Inc.
Monica Stynchula is the CEO and founder of REUNIONCare Inc., located at the Innovation Lab @
Poynter Institute in St. Petersburg, Florida. REUNIONCare is a healthcare provider portal connecting
doctors, agencies, and community-based services into one central communication without an expensive
electronic health record system.Ms. Stynchula is also a member of the AARP Florida Executive
Council and serves on the Florida Agency for Healthcare Administration Telehealth Advisory Council
to craft recommendations for Florida’s first telehealth law.Additionally, Ms. Stynchula serves
as the Program Director of the Caregiver Accelerator, helping new companies enter the $72 billion
caregiving marketplace. In 2016, she was a featured speaker representing the USA at the Seoul 50
Plus International Forum in Seoul, South Korea. Further, Ms. Stynchula is a member of the Tampa Bay
Bold Goal Elder Hunger Task Force. She is a graduate of the USA Office of National Coordination
HITECH health information specialist program.
Staff
Tené Dolphin Executive Director
Tené Dolphin has served in both local and national positions with a primary focus on policies and
programs that create opportunities for all. Currently Tené serves as the Executive Director for NWBC
providing support and leadership around issues that impact America’s women business owners. Before
joining NWBC Tené provided strategic and operational leadership for Wells Fargo’s Small Business
Growth Philanthropy. Prior to Wells Fargo Tené served as the first Director for the Office of
Business Diversity and Opportunity for the City of Birmingham. In that role she established the
Mayor’s Inaugural Small Business Council, developed the City’s inclusive procurement program,
launched a disparity study, served on the supplier diversity council for the 2022 World Games and
created essential local and national partnerships connecting resources to the city’s small business
community. Tené has spent most of her career in Washington DC. In 2017 she was appointed by
Mayor Muriel Bowser to support critical local business initiatives. As the Senior Deputy Director
for the Department of Small and Local Business Development Tené provided oversight for the City’s
Certified Business Enterprise program, the Aspire program and the Made in DC program. In 2008 Tené
was appointed to Senior Executive Service by President Barack Obama for the U.S. Department of
Commerce. First serving as the Director of the Office of the Executive Secretariat and then as the
Chief of Staff for the Economic Development Administration (EDA). While at EDA she elevated the work
of Historically Black Colleges and University’s and coordinated with the White House on departmental
and agency strategic initiatives. Tené is a proud graduate of Howard University with a Bachelor of
Science degree in Psychology. She is a member of Delta Sigma Theta Sorority, Inc. and Leader Greater
Washington’s class of 2012. She is an active humanitarian, volunteering for several local and
national organizations. Her highest honor is being mom to her amazing son.
Sandra Mayoral Pedroarias Senior Policy
Advisor
Sandra Mayoral Pedroarias joined the National Women’s Business Council as Senior Policy Advisor in
September 2019. In this role she is charged with leading the development of the Council’s annual body of
policy recommendations to the White House, Congress, and the Administrator of the U.S. Small Business
Administration. Sandra brings to the Council more than fifteen years of policy, strategic communications, and
federal government affairs experience.
Before joining the team, Sandra served as a Consumer and Business Education Specialist at the Federal Trade
Commission where she instituted the agency’s first Hispanic outreach program. In 2004, Sandra was appointed
Director of Outreach for the Office of Financial Education at the U.S. Department of the Treasury where she coordinated
the activities of the twenty-member Financial Literacy and Education Commission and was instrumental in helping
develop and launch the first-ever National Strategy for Financial Literacy. She later served as Senior Advisor to the
42nd U.S. Treasurer and was recognized with a Meritorious Service Award for her work as a policy advisor on financial
literacy and currency education issues. In 2007, Sandra was appointed Deputy Director of the Office of International
Women’s Issues, Democracy and Global Affairs at the U.S. Department of State where she served as the office’s chief
of staff, a key department liaison on women’s issues, and oversaw delegations and implementation of signature
international awareness initiatives. She most recently held various financial education, strategic communications,
and management positions at several nonprofits and at a woman-owned public affairs firm.
Sandra earned a Bachelor of Arts in Political Science and a Bachelor of Science
in Communications from the California State Polytechnic University at Pomona,
and a Juris Doctor from the Columbus School of Law at the Catholic University
of America in Washington, D.C.
Ana Argueta Program and Operations
Manager
Ana Argueta brings several years of private sector experience in both retail internships and
management roles. From her time in the private sector, she learned the daily operations of a business
and gained leadership skills from overseeing different teams.Since 2019, Ana has served as NWBC’s Program and Operations Manager. As a Contract Officer
Representative (COR), she has managed various contracts and the timely production of the Council’s
Annual Reports as well as its day-to-day functions such as the Office’s budget, Council and staff travel
logistics, in-person and virtual public events, and digital communications including NWBC social
media channels.Ana is a graduate of the Robert H. Smith School of Business at the University of Maryland, College
Park. Ana is a proud Terp who holds a Bachelor of Science degree in both Marketing and Supply
Chain Management. During her undergraduate years she invested her time working with the Latinx
community on campus by serving as the President for the Coalition of Student Latinx Organizations,
and as both the Historian and Alumnae Chair for the Upsilon Chapter of Lambda Theta Alpha Latin
Sorority, Incorporated, the first Latina Sorority established in the nation. As a proud first-generation Salvadoran American, Ana is dedicated to fostering and empowering
women business owners by connecting them to useful tools that can help them build and experience
their American Dream. Ana spends her free time volunteering her efforts to various organizations that
align with those principles.
RECOGNITION OF SERVICE
STAFF
COUNCIL MEMBERS
Nina Roque
Past Executive Director
Ashley Judah
Past Legislative & Policy Advisor
Temren Wroge
Past Communications Manager
Elizabeth (Liz) Sara
Founder and President of Best Marketing, LLC
Dr. Marsha Stone
President and Founder of the Women Presidents Organization (WPO)
Pamela Prince-Eason
President and CEO of the Women’s Business Enterprise National Council (WBENC)
Bonnie Nawara
Past Representative of Association of Women’s Business Centers
Dr. Susan Duffy
Past Executive Director of Babson College Center for Women’s Entrepreneurial Leadership
(CWEL)
2
Kelley, Donna, Mahdi Majbouri, and Angela Randolph. “Black Women Are
More Likely to Start a Business than White Men.” Consumer Behavior.
Harvard Business Review, May 11, 2021. https://hbr.org/2021/05/blackwomen-are-more-likely-to-start-a-business-than-white-men.
Note: Black women are starting businesses at a higher rate than other demographic groups but are also
closing them faster.
3
“American Community Survey (ACS).” Census.gov. United States Census Bureau, November 24, 2021. http://www.census.gov/programs-surveys/acs/.
Note: This data is extrapolated from the 2018 American Community Survey (ACS). For additional
information on the ACS visit Census.gov.
4
“Census Bureau Releases New Report on Veterans.” Census.gov. United States Census Bureau, last modified
October 8, 2021. https://www.census.gov/newsroom/press-releases/2020/veterans-report.html.
Note: This data is extrapolated from the 2018 American Community Survey (ACS). For additional
information on the ACS visit: American Community Survey (ACS) (census.gov),
www.census.gov/programs-surveys/acs/.
9Dilger, Robert Jay. “SBA Women-Owned Small Business Federal Contracting
Program.” Congressional Research Service, November 10, 2021. https://sgp.fas.org/crs/misc/R46322.pdf.
16“SBA Mentor-Protégé Program.” SBA mentor-protégé program. U.S. Small
Business Administration. Accessed November 10, 2021.
https://www.sba.gov/federal-contracting/contracting-assistance-programs/sba-mentorprotege-program#section-header-4.
• For example, Council Member Nicole Cober suggested that the program
could further help break down barriers to entry by assisting WOSB and
EDWOSB program participants with access to a database or walled
garden of potential mentors so that women managing multiple business
and domestic homecare responsibilities are more well-positioned to
compete with male counterparts or former government executives
competing in this space. Currently, program eligibility requirements
put the onus on the protégé to “have a proposed mentor prior to
applying for the program.”
19Small Disadvantaged Business. U.S. Small Business Administration. Accessed
November 10, 2021.
https://www.sba.gov/federal-contracting/contractingassistance-programs/small-disadvantaged-business.
• “Each year, the Federal Government awards about 10% of all
federal contract dollars, or roughly $50 billion in contracts, to Small
Disadvantaged Businesses. SBA’s Office of Government Contracting
and Business Development monitors the progress of 24 Executive
Branch agencies in contracting with Small Disadvantaged Businesses.”
Eligible business may also meet program requirements for any of the
following programs: the 8(a) Business Development program, the
HUBZone program (“for small firms in urban and rural communities”),
the Women-Owned Small Business Federal contracting program
(“authorizing contracting officers to set aside certain federal contracts
for eligible women-owned small businesses”), and the Service-Disabled
Veteran-Owned Small Business program (“providing procuring agencies
with the authority to set acquisitions aside for exclusive competition
among service-disabled veteran-owned small business concerns”).
208(A) Business Development Program. U.S. Small Business Administration.
Accessed November 10, 2021.
https://www.sba.gov/federal-contracting/contracting-assistance-programs/8a-business-development-program.
• “Sections 7(j)(10) and 8(a) of the Small Business Act (15 U.S.C. §§ 636(j)
(10) and 637(a)) authorizes the U.S. Small Business Administration
(SBA) to establish a business development program, which is known
as the 8(a) Business Development program. The 8(a) program is a
robust nine-year program created to help firms owned and controlled
by socially and economically disadvantaged individuals… Also eligible
to participate in the 8(a) program are small businesses owned by
Alaska Native corporations, Community Development Corporations,
Indian tribes, and Native Hawaiian organizations… Once certified,
8(a) program participants are eligible to receive federal contracting
preferences and receive training and technical assistance designed to
strengthen their ability to compete effectively.”
23Dilger, Robert Jay. “SBA Women-Owned Small Business Federal Contracting
Program.” Congressional Research Service, November 10, 2021. https://sgp.fas.org/crs/misc/R46322.pdf.
• Federal contracts may be “set aside” federal contracts for both
WOSBs and EDWOSBs, so long as these are in industries in which the
agency determines women-owned small businesses “are substantially
underrepresented in federal procurement,” or for EDWOSBs only “are
underrepresented in federal procurement.” In 2015, the program was
expanded to include sole source contracts “to help federal agencies
achieve their statutory goal of awarding at least 5% of their federal
contracting dollars to WOSBs.” (p.8 and pp.17-18)
27“Access to Capital & Opportunity.” NWBC. National Women’s Business
Council, December 2020. https://www.nwbc.gov/2021/05/13/access-tocapital-opportunity/
• The following is an excerpt of the summary of “key roundtable
takeaways” available on the NWBC.gov website:
“In addition to more education of key agency staff on WOSB set-asides
and sole source awards, there needs to be some sort of incentive or
consequence for noncompliance. Some WOSBs find the certification
process and website cumbersome, while others found the new website
quite easy to navigate. More clarity and guidance on WOSB award
protests should be made available on SBA’s website. Expand the
certification time period. Rather than raising the WOSB contracting
goal above the current 5%, there should be more attention placed on
increasing confidence in how the government arrives at that number.
The WOSB federal contracting program is not as robust as other
comparable contracting programs. Also, the federal government needs
to start asking whether bigger businesses are really meeting all their
socioeconomic goals. There must be greater education of contracting
officer representatives (CORs) about the program and how to utilize
it… Overall, the option to sole source awards to WOSBs is not leveraged
enough. There are not enough RFPs (Requests for Proposals) being
put out that way. Demonstrating past performance could be a potential
barrier, making it difficult for more WOSBs to compete for awards. The
federal government needs more acquisition professionals with sufficient
expertise on sole source contracting. Resources are limited with respect
to expanding outreach efforts. Legislative action would probably
be required to change the program. Many women business owners
operate within unique social constructs and time constraints. Federal
forecasting schedules could prove useful in helping to cast a wider
net of WOSBs… Agency staff face resource and funding limitations,
but there is a strong focus on getting more WOSBs into the process. A
new NAICS Code Study is also close to completion. An agency official
underscored the importance of better educating buyers at federal
agencies and contacting the OSDBU (Office of Small and Disadvantaged
Business Utilization) as a contract requirement is being written. A
third-party certifier suggested that a central depository of information
targeted to diverse audiences in multiple languages would be helpful.”
“In addition to more education of key agency staff on WOSB set-asides and sole source awards, there
needs to be some sort of incentive or consequence for noncompliance. Some WOSBs find the certification
process and website cumbersome, while others found the new website quite easy to navigate. More clarity
and guidance on WOSB award protests should be made available on SBA’s website. Expand the certification
time period. Rather than raising the WOSB contracting goal above the current 5%, there should be more
attention placed on increasing confidence in how the government arrives at that number. The WOSB federal
contracting program is not as robust as other comparable contracting programs. Also, the federal
government needs to start asking whether bigger businesses are really meeting all their socioeconomic
goals. There must be greater education of contracting officer representatives (CORs) about the program
and how to utilize it… Overall, the option to sole source awards to WOSBs is not leveraged enough. There
are not enough RFPs (Requests for Proposals) being put out that way. Demonstrating past performance
could be a potential barrier, making it difficult for more WOSBs to compete for awards. The federal
government needs more acquisition professionals with sufficient expertise on sole source contracting.
Resources are limited with respect to expanding outreach efforts. Legislative action would probably be
required to change the program. Many women business owners operate within unique social constructs and
time constraints. Federal forecasting schedules could prove useful in helping to cast a wider net of
WOSBs… Agency staff face resource and funding limitations, but there is a strong focus on getting more
WOSBs into the process. A new NAICS Code Study is also close to completion. An agency official
underscored the importance of better educating buyers at federal agencies and contacting the OSDBU
(Office of Small and Disadvantaged Business Utilization) as a contract requirement is being written. A
third-party certifier suggested that a central depository of information targeted to diverse audiences
in multiple languages would be helpful.”
32Levine, David. “Addressing Disparities in Rural Health Care.” National News. U.S. News &
World Report, June 23, 2021. https://www.usnews.com/news/
national-news/articles/2021-06-23/addressing-disparities-in-rural-health-care. “The pandemic laid bare
the racial health disparities in the United States while at the same time shining a light on the
urban-rural divide in American health care – something that has long plagued small towns. Scores of
hospitals serving rural areas have closed over the past decade, for a variety of reasons, including low
patient volume, workforce shortages, budget cuts and a broader movement to outpatient care… [M]ore than
130 rural hospitals have closed in the past decade, and more than 400 are now vulnerable to closure.
Though 1 in 5 Americans live in a rural community, fewer than 10% of physicians practice there,
according to the American Hospital Association."
33Joint Resource Guide to strengthen and expand child care facilities in rural communities.
The U.S. Department of Agriculture – Rural Development, and the U.S. Department of Health and Human
Services – Administration for Children and Families. Accessed November 24, 2021. https://www.rd.usda.
gov/sites/default/files/rd_hhs-acf_jointchildcareresourceguide.pdf. Access to quality, affordable child
care and early learning opportunities is imperative for rural America. It enables parents to work,
strengthens the economy, and supports children’s overall development by laying the groundwork for future
success in school and life. The shortage of available, affordable child care options impacts parents –
especially mothers, so often the family’s primary caregivers – particularly hard. Many struggle to
juggle child care and work, while others have been forced to quit their jobs, directly impacting their
ability to provide for their families. Child care workers – especially women of color – are in danger of
losing their businesses, and children aren’t getting the quality care they so desperately need.
34Kenton, Will. “Succession Planning.” Edited by Yarilet Perez. Business Essentials.
Investopedia, December 6, 2020. https://www.investopedia.com/terms/s/succession-planning.asp.
“Succession planning is a strategy for passing on leadership roles—often the ownership of a company—to
an employee or group of employees … it ensures that businesses continue to run smoothly after a
company’s most important people move on to new opportunities, retire, or pass away.
38Krivda, George. “Women in Agriculture: Making History Today and Growing Ag for Tomorrow.”
Blog Archives. U.S. Department of Agriculture, August 2, 2021.
https://www.usda.gov/media/blog/2018/03/19/women-agriculture-making-history-today-and-growing-ag-tomorrow.
“There is an opportunity to capitalize on these new perspectives and increase awareness of succession
planning as part of the full spectrum of business planning and emphasize the long-term impacts that
generational businesses can have in rural communities..
41Small Business Succession Planning Act. Resolution (2021). The “Women Farmers and Ranchers
on the Rise in Idaho” project is funded by a grant from the USDA National Institute of Food and
Agriculture (NIFA) Agriculture and Food Research Initiative grant No. 2019-68006-29325.
42Small Business Succession Planning Act. Resolution (2021).
43Small Business Succession Planning Act. Resolution (2021).
47Gravelle, Jane G. “Recent Changes in the Estate and Gift Tax Provisions.” Congressional
Research Service, October 19, 2021. https://sgp.fas.org/crs/ misc/R42959.pdf.
61Boesch, Diana. “Quick Facts on Paid Family and Medical Leave.” Center for American
Progress, February 5, 2021. https://www.americanprogress.org/article/quick-facts-paid-family-medical-leave/.
“Only 20 percent of private sector workers had access to
paid family leave in 2020 to care for a new child or a family member … After the Federal Employee Paid
Leave Act went into effect on October 1, 2020, an estimated 2 million federal employees now have access
to 12 weeks of paid parental leave..
62Romig, Kathleen, and Kathleen Bryant. “A National Paid Leave Program Would Help Workers,
Families.” Economy. Center on Budget and Policy Priorities, April 27, 2021.
https://www.cbpp.org/research/economy/a-national-paid-leave-program-would-help-workers-families.
“[I]n
response to the COVID-19 pandemic, federal policymakers created a temporary paid family and medical
leave program in the Families First Coronavirus Response Act, which passed with strong bipartisan
support. Though Families First limited benefits to COVID-19-related reasons and did not cover all
workers, it recognized that workers need to be able to take time off to attend to their own health, the
health of family members, and other caregiving responsibilities without losing their wages or jobs, and
that employers’ voluntary efforts to provide paid leave are insufficient to protect public health and
the economy..
63Adamczyk, Alicia. “There’s Still No Paid Leave for US Workers—but Advocates Aren’t Giving
Up.” Make It. CNBC, November 3, 2021. https://www.cnbc.com/2021/11/03/still-no-paid-leave-for-us-workers.html.
“[O] nly around 16% of private sector
workers qualify for paid family leave, and many do not qualify for any leave at all, especially hourly
workers and those in lower-wage industries…People of color are more likely to not have access to leave
than white workers: Around 19% of Latinas lack access to the unpaid leave provided by the FMLA, compared
with 8.4% of white men….
70“SBA Administrator Announces Plans to Elevate the Office of Women’s Business Ownership.”
Press Office. U.S. Small Business Administration, December 7, 2021.
https://content.govdelivery.com/accounts/USSBA/bulletins/2ffaf6a.
Note: Just prior the release of this
report, SBA announced plans to “elevate the Office of Women’s Business Ownership” to report directly to
the SBA Administrator. See the December 7th, 2021 Press Release: SBA Administrator Announces Plans to
Elevate the Office of Women’s Business Ownership (govdelivery.com).
75Bevan, Diane. “Idaho Hispanic Foundation Named Tier 2 Awardee in SBA’s Community Navigator
Pilot Program.” Idaho Women’s Business Center, October 28, 2021.
https://www.idahowomen.org/idaho-hispanic-foundation-named-tier-2-awardee-in-sba-s-community-navigator-pilot-program.
Note: The Idaho Hispanic Foundation was recently announced as a Tier Two Community Navigators Pilot
Program grantee. This particular project titled “Idaho Connect “will leverage the business development
expertise of the Hub, Idaho Hispanic Foundation’s Women’s Business Center, the statewide reach of all
SBDC offices and the community credibility of the “spokes” to better connect business owners in
underserved communities with critical services and assistance programs” starting in fiscal year 2022.
76Kuschel, Katherina, Kerstin Ettl, Cristina Díaz-García, and Gry Agnete Alsos. “Stemming the
Gender Gap in STEM Entrepreneurship – Insights into Women’s Entrepreneurship in Science, Technology,
Engineering and Mathematics.” International Entrepreneurship and Management Journal. Springer US, March
5, 2020. https://link.springer.com/article/10.1007/s11365-020-00642-5.;
Díaz-García, C.,
González-Moreno, A., & Sáez- Martínez, F. (2013). Gender diversity within R&D teams: its impact on
radicalness of innovation. Innovation, 15(2), 149-160.
96Office of Investment and Innovation. U.S. Small Business Administration. Accessed December
1, 2021. https://www.sba.gov/about-sba/sba-locations/headquarters-offices/office-investment-innovation.
OII “leads programs that provide the high-growth small business community with access to … financial
capital and R&D funds to develop commercially viable innovations. [This] work is underpinned by
public-private partnerships that help small businesses on their trajectory from idea to initial public
offering (IPO)..
97“Boot Camp.” America’s Seed Fund. National Science Foundation. Accessed December 1, 2021.
https://seedfund.nsf.gov/resources/awardees/phase-1/bootcamp/.
During policy deliberations, the Women
in STEM subcommittee members strongly agreed there should be greater representation of women in the peer
review process but also generally across federal government programs meant to support STEM
entrepreneurship. Citing NSF’s “Beat-the- Odds Boot Camp” which provides Phase I awardees with
“entrepreneurial training designed for early-stage companies” as an additional example, Council Members
noted programs like this should include more women instructors and as well as more minority women
participants in the program.
148Women-Owned Small Businesses. Office of Small and Disadvantaged Business Utilization, U.S.
Department of Agriculture. Accessed November 18, 2021. https://www.dm.usda.gov/smallbus/wob.htm.